313-Helping You Uncover, Write and Share Your Story – TTST Interview with CEO of We Write Stories Aaron Bethune

iHeartRadioSpotifyTuneInApple PodcastsYouTube

Aaron is an adventurer. From climbing in the Andes and making records to speaking around the world and working with celebrities, musicians, entrepreneurs, charities, government, and corporations, Aaron is always excited to see life through a new lens and help others uncover a new perspective.

  Be present in every moment, it gives you the ability to see beauty and experience life

– Aaron Bethune 

Knowledge Nuggets and Take-Aways

1. Aaron’s company will encourage and provide space for vulnerability to get your story out

2. We Write Stories will help you see yourself from the outside and bring your story out

3. When you give time, make sure it makes sense. Time is our most valuable commodity

4. Don’t ever give up on your passion, what you are doing is incredibly valuable. 

5. Many people will drift away from passions to fiscal decisions

6. Rejection is painful, but the greatest way to learn and Level UP!

7. Fun fact – the color orange helps you produce more oxygen

Level Up! 

Fergie

Recommended Resources – Hover and Click

Visit We Write Stories

Aaron’s Book: Reality and The Positive Power of Perspective

Aaron’s Linked IN

Aaron’s Instagram

Aaron’s Facebook

Aaron’s Twitter

Host Your Podcast for Free with Buzz Sprout 

Our Show Sponsor Sutter and Nugent Real Estate – Real Estate Excellence 

Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

Artwork courtesy of Dylan Allen

If you have great content regarding ‘LEVELING UP’ and would like to be interviewed on the Time To Shine Today Podcast Go Here: www.TimeToShineToday.com/guest

Speech Transcript (very little editing so not exact)

Aaron thank you so much for coming on please  Introduce yourself the time to shine today podcast varsity squad, but first, what’s your favorite color? And why? Oh,

Unknown Speaker  2:11  

for favorite color, okay. It’s changed over time, but I would say it’s orange. And if I don’t say it’s orange, my family would tell you it’s orange.

Unknown Speaker  2:19  

Ah, why orange bro

Unknown Speaker  2:22  

you know what I didn’t know to begin with but I’m really into graphic design and colors and looking into it. I found out that orange is a color that represents creativity. And supposedly if you look at our the color orange it actually gives you more oxygen. Oh wow. Look some orange colors in here.

Unknown Speaker  2:41  

This huge chain of workout places called Orange theory.

Unknown Speaker  2:45  

Yeah. I wouldn’t be surprised if there’s a time

Unknown Speaker  2:49  

in you are in your color wheel to man so you could rock some orange as well. So that’s awesome. That much really rhymes with orange if anything. Musician you know well Eminem made it happened but people might not but let’s get to the roots man like the story of where you got you. You’ve lived a journey life man and and I have to but so there’s some parts that I you know, vicariously live through you with jammin on stage and in people that you’ve met and awesome. Let’s get to the roots brother and how you got started?

Unknown Speaker  3:20  

Yeah, I appreciate you asking. Well, I think the music side of me started when I was four years old and started playing the piano decided that wasn’t for me at seven, seven to start playing the guitar. From that moment on, I realized that there was going to be nothing else in my life that wasn’t going to include music in some form, and went to school for music started my first music company while in university, realizing that I didn’t want to be like everyone else who was going to leave school and then work at the bank or something like that. So I started a music company while I was in in school, I actually booked sign the family stones first tour of Japan. And the funny thing about that was is that I didn’t I didn’t understand how to make money from it. So I was able to get myself in the position to make an app and but not make money from it. In retrospect, I could have paid for my schooling just with the gigs that I booked him. But I essentially was, you know, intending to be a musician myself is a living and realize if you don’t have the business, then you can’t you know, you can’t turn that into a career I found myself getting interested in the business, getting good at doing the business. And fast forward a bunch of years I ended up working in every element of the music industry. I wrote a book that’s used at universities as a textbook for the music business. I went from living in a little village with four houses in the middle of nowhere in northern Spain, in the mountains to you know, later on being involved with the Grammys and artists that you’ve definitely heard of as well as helping develop people that you’ve never heard of. And and through that process, I realized that no matter what role I played, I was always heavily involved in the personal development of people because if they wanted to become a star and they weren’t yet they meant there had to be some sort of change. Need some sort of personal development that would go on in order for him to get to that place. So no matter what I did, I was always involved in helping people develop. And then I started to realize that the music industry is a very small bubble, you just need to know, you know, a couple of handfuls of people. And you’re basically going to be networking with all the movers and shakers. And meanwhile, music itself affects people around the world outside of the music industry itself. And so I started to get involved with companies, organizations, sports, FIS, world ski championships, ended up getting involved in working with the First Nations. So the indigenous in Alaska and the Yukon to help protect the Arctic National Wildlife Refuge ended up creating the music culture Ambassador role for the state of Mississippi, and basically started working with companies and brands to help them reach an audience because one thing that music does extremely well is help people to connect. If you don’t have fans, you don’t have a career. And meanwhile, in other industries, you know, you can, you can set a price point and compete on price point. But with music, you have to have fans, if you convert that same building of fans into outside of music industry, then you can create some incredible company. So I started getting involved with companies getting involved in advisory roles, working with tech companies. And in the process, I started to realize that there were some similarities that I’ve seen these founders to musicians, musicians start off super passionate about what they do, you know, support all around with family saying, Hey, come on, and do your little dance in front of my friends. And then once people get serious about music, then those same people starting to well maybe want to get a real job, that’s kind of a hobby. And all of a sudden, those people think how am I going to make this my my business, and they start to look at others, and in which case, they start copying them. If you want to stand out, you know, you can’t really try and fit in. And so I realized that there was this, this drift away from people’s passion in order to try and turn that into business. And the same thing was happening with founders that did start a company because it was a needed service or product that was going to be changing people’s lives. And then as they grew, and had boards of directors and had fiscal obligations, I saw these decisions being made from instead of that place of passion, a place from making fiscal decisions and obligations to the board. And all of a sudden, I was seeing people that were potentially successful in many ways, but unhappy and others. And so having written a book, I, I went about writing another book, and I took time away from the music industry. And I found that it was a very transformative experience. For me, I looked at the coaching world, I thought coaching is going to be the next Yoga people are going to start incorporating that into their monthly payments as a way to improve their life experience. I think the millennials especially see experience more important of ownership. And so having a guide, being a coach to be something that would actually become standardized and people’s monthly payments, but I saw that coaches didn’t really have a product at the end of it. So I thought, well, do I start a coaching company? Or is there something else and I realized that the book is a framework to help people reflect, pause and reflect, and at the same time, an opportunity for us to create a product at the end of it while still having that opportunity to coach people during the process. So that’s a bit of a, I guess, from for playing piano to now helping people write books up and pen to paper.

Unknown Speaker  8:17  

Yeah, thank you for entrusting in what did you find in in when you’re maybe working with people to help level up? To be able to like I’m sure, in the music industry? And again, I’ve been blessed to coach some high level entertainers. What, what do you find that the best how they handle rejection?

Unknown Speaker  8:39  

I think specifically in the arts, you’re putting such a lot of your heart and soul out there, that the pain of rejection can be so great that either a people don’t even try to put themselves out there or be they do and when they get that first rejection they’re kind of done for. And I think that at the end of the day, you know, when I’ve spoken at universities, I tell kids, I’d like look, you’re not going to not get better, you’re here because you love music, no one has to tell you to practice. But if you don’t work on yourself, then you’re not going to be able to put that talent to the best use. And so my big thing has always been that rejection has, you know, it’s painful. But it’s the greatest way to learn something. I mean, it’s like in a business negotiation. If someone says no, now you know what that they don’t want. But you also know what they might want and in some ways, having the ability to whether it’s pitch yourself to a record label or a publishing company or management company or whatever, that looks like an agency. You know, if they say no, it’s so important to know why they say no, because if you can learn what they’ve what it is that stopping them from saying yes, then it’s actually an incredibly useful tool to make the next step even more productive. And so that’s the thing don’t curl up in a ball on the floor instead, you know, get over that and move on to the next thing with the knowledge gained

Unknown Speaker  10:00  

love it man, that is the best like it use that rejection that pain as a way to learn from into level. That’s fantastic, man. So, Tony, do you work with people one on one? Or are you more group setting? Or what’s your story there.

Unknown Speaker  10:17  

So when it comes to these books, we actually have a, it’s a team effort. We’ve we created these different, I guess names for things. But essentially, the first step is working with what we call a store explorer that essentially sits down with you whether it’s in person over the phone via zoom. And what we do is we work together for about two and a half months, just looking at your life story first from the 30,000 foot view. And then we zoom in to the stories that naturally appear because people always sort of you tell them, like I just told you, tell me how you got to where you are, I just give us some sample things. And without being said, you know, those those highlights and low points are stories that we then revisit in sort of zoomed in next step. So we get those stories that get the context. And we zoom in further and we figure out what did you learn? And how are those insights impacting your decisions today? And so that first process is one on one, although we have a team of people that between those conversations, we are getting together as a group, to ensure that we’re all processing information that we’re, you know, knowing what the next steps are, that we’re pulling out the outline and those kinds of things. So it’s a one on one process, but we’re the team behind it.

Unknown Speaker  11:27  

And so your team, the, the way it’s mapped out, like what if you know, someone comes in the field, they have a story in them, right? And all of us do, you know, in but what if, how does your team handle if someone comes to that just that interesting?

Unknown Speaker  11:46  

What if someone comes to us, and they’re not to say one more time

Unknown Speaker  11:51  

they feel that they’re not interesting? Or the film not interesting? Okay,

Unknown Speaker  11:55  

well, yeah, that’s, that’s unfortunately, what a lot of people I think, feel, if we all thought were interesting, on top of that, a great storyteller, our lives would be amazing in many ways. So for us, that’s kind of what we do. That’s why we say we write your story for you. And you know, without you putting pen to paper, because it actually in my opinion, sometimes it takes having someone see your life from the outside, it’s like, I tell people, even outside of books, ask your friends, what they think of you like when they think of you What do they think of I mean, if you’re in a situation where you’re feeling, you have nothing but bad luck, and nothing ever happens for you. And you’re telling that story to people who were then looking at you as someone who’s already got bad luck, and always feels like nothing happens for them. And that’s been projected back to you to then reinforce what you already think of yourself, then at the end of the day, you know that that cycle continues. And so it’s really valuable to have someone listen to your story, and to give you feedback on it for you to then recognize your own story. Because one of the things that I think a lot of us, you know, don’t get enough of is positive comparisons, and I say positive comparisons, meaning it’s not a matter of comparing yourself to people on social media, or people that you think have a better life than you. But also comparison, which is the positive comparison I’m suggesting is you still need to know where you’re at. So for example, with musicians, a lot of musicians think that, you know, they don’t put a value to themselves, because they think what they do is so easy, and so enjoyable, that how could they charge for that, whereas they look at the person who’s the investor with the money is having everything. And at the end of the day, you know, you have to recognize what you have, and I’m talking about music, but whatever that talent is, whatever that thing in your life is, you need to be able to understand its value. And it’s very difficult sometimes to do that. And that’s why in the music world is and I would say, any industry, having some of the represents you is so important, because they can see that from the outside, and they can put that value to your work. And so, you know, when someone comes and says, I don’t have a very interesting story, my thing would be, let’s not say that. Let’s dive in. And let’s find out what your story really is. And it’s amazing how through that process, people start to go, oh, my gosh, I never thought about it this way. And wow, you’re right, that that has been affecting me all this time. And while I shouldn’t think so much about that thing, or give it so much importance, or Wow, I’m not giving enough importance to this thing. And it’s like, so part of our process is we discover that story with you, and then we help you tell it and once you know how to tell your story, going back to that sort of cycle that I was mentioning earlier, now all of a sudden, you’ve got a story that you know, well, which is yours and now that’s the story starts to tell. And that’s where you can start aligning your actions with your intentions. And it’s

Unknown Speaker  14:43  

of that lot, aligning your actions with intentions. So Aaron, would someone like kind of comes to you and you work kind of through their purpose, finding their blind spots about the stories, you know, comes to your team? Is there any good question that maybe You wish they would ask you but never do?

Unknown Speaker  15:06  

I, I the first answer is no. Because that would sort of suggest that there’s a specific, there’s a specific question that should be asked. The big thing, the big thing that we encourage and we create the environment for it is, and it’s a word that I use delicately. And that’s vulnerability. Because at the end of the day, whether you’re writing your own book, or in our case, writing it for you, you need to be allowing yourself to be vulnerable, to really share what your life has truly been. And I always tell people, I say, look, at the end of the day, nothing goes to print without your approval. So let’s, let’s, let’s take off those sort of boundaries and, and, you know, guards, let them down. And let’s just give this experience what it needs to make it great. And we’re worried about the editing and the editing stage. And at the end of the day, it’s amazing people will tell you things that don’t make it to a book. And it’s part of the experience, but that’s also part of the editing. So it’s not so much that there’s a question I wish people would ask. But we do set the ground for people to understand that there isn’t really any boundaries as it pertains to that. Go with it.

Unknown Speaker  16:18  

You gotta be raw when

Unknown Speaker  16:21  

you do. And it’s, it’s amazing, because I think in life, I mean, especially with social media, that makes us feel like everyone’s got the best hair every day, the best looking meal, the best looking friends, the best looking, you know, whether everything’s the best, you know, we’ve we’ve got this sort of sense of, Well, we can’t be mediocre. And I think that that’s unfortunate. And it’s the same with conversations, you know, I mean, at the end of the day, we can talk about the weather. And that’s the end of that. Or we can talk about things that matter, which I think is how people end up saying, I feel like I’ve known you forever. And it’s because you’re talking about something has meaning. And those kinds of conversations happen when you don’t care about what the other person thinks about what you have to say or what they’re going to judgment and that kind of thing. And, you know, the same with music, you know, if you can write a song that has that level of motion in it, that, that people can insert themselves into that lyric or into that music, then you’ve got hit on your hands. So it’s the same kind of thing with a book.

Unknown Speaker  17:19  

I love that you said about the comparisons and stuff because you know, I make a new year’s resolution two of them every year. And I’ve did it since oh nine. And basically it’s like one makes someone smile every single period. That’s the first one. The second one is less I’ve hurt you disrespected you or anything bad you need away I give zero shits about what you think about me period. And that’s where my story really started coming out from back then was I didn’t care so much what people thought. I mean, as long as I didn’t hurt them in any way there was people along the way that I did hurt. And I worked through apologies and discussions and stuff like that. So thank you for saying that about the comparisons. And So Aaron, have you seen the movie Back to the Future? Oh man, if I ever asked. Let’s get in that DeLorean with Marty McFly. Let’s go back to maybe the 20 year old Aaron. Okay, what kind of knowledge nuggets? Would you drop on him? That’s so much changed anything? Because your journey? Sounds good. Yeah. But maybe to help them shorten his learning curve maybe level up just a little bit quicker?

Unknown Speaker  18:18  

Well, I think there’s a few things. So when I was 20, well, week after I was I turned 19, I climbed the highest mountain, the world outside of Asia, which was one of the Seven Summits and that was a life changing experience. And in retrospect, you know, the, and I’m not saying this about myself, I’m just stating it as an experience. But the level of requirements of mental toughness, physical toughness, you know, really, your body and mind are pushed to the max in those kinds of situations. And I think that when it came to getting into business, I started my first company in my early 20s. And I was actually nothing but I was I was suffering with pretty bad panic attacks when I was 20. And so I think it was this weird thing of this super tough mental person and you know, physically fit person coupled with, you know, getting these panic attacks, and then being sort of extremely driven. And wanting to make sure I was going to do business in music or better said, make music, my business. And yet, I didn’t have the confidence in myself to value myself and realize that you can have a million jobs, but just one life. And so when you give your time away that you should really value that time. And so in my case, if I was to go back in the DeLorean, which would be just awesome in itself. I’ve got the music in my head now. I would I would, I would actually tell I would tell myself exactly what my dad told me a few years later, and that is that you know, don’t give up. What you’re doing is incredibly valid. The ball, you’re not charging enough for it. But that’s just don’t give up and believe in yourself, because my dad, and I’ll give you a brief story. I talked about how musicians are told get a real job. And it’s a hobby when they get older. And I was pursuing business and I was making trips to Nashville, and I was going to LA and plays like that. And it was a particular early trip to Nashville. And I managed to end up having beers and burgers with the president of Warner. And at the time, I was still not really making much in the way of money. And so consequently, I had to take on quite a few jobs with different clients in order to make things work. And I took that trip with my dad up to Nashville. And he said to me, on the way back, when he realized what I’d been doing there, he said, Man, I could never have done that, at your age, walk into a room like that with those kinds of people says, you know, you gotta keep doing this, this is what you’re meant to do. And this is something that you should never give up. And you’re worth this, like, you know, you need to make sure that this is what you do. I got home from that trip, and I went from charging people 100 bucks to the very first client was 4000. The next climb is in a period of 30 days 12,000. And the next time $21,000 haul for the exact same service. And no difference, just a difference in price all because it was said to me, of course, it came from my dad. And that was a probably a poor person telling me at that time. But if I was in the DeLorean, I would tell that to myself at the age of 20.

Unknown Speaker  21:28  

I love it, dude. That’s, that’s fantastic to know your value. That’s, that’s awesome. So in charge for your value, too. I had a hard time with with coaching. When I first started coaching, you know, me like her 50 an hour, you know, and now it’s, you know, five figures a month and it’s, you know, per client and it’s a I was living kind of I felt like an imposter syndrome in a sense, just because my own value, but then as things move along, thank you for saying that. Your dad’s wise man, brother. So how do you want your dash remembered that? You know, your little lightning between your incarnation date and your expiration date and your life dating your deathbed? Hopefully, it’s a long way down the line? How does Aaron what is Stanford?

Unknown Speaker  22:11  

Well, I liked the idea that people remember me as someone who has wanted to help others, I to a detriment, I’ve put others before myself. And I think that, you know, when we die, it, it can not take very long to be forgotten. And so I think the big thing is to make impacts that last I mean, that’s actually part of when we do a book will tell people, you know, it’s a way of securing your legacy forward. But in my case, I’d like to think that I’ve helped people and I’ve helped hopefully, you know, make a small, positive impact on the planet that I’ve had an amazing experience on so far.

Unknown Speaker  22:54  

You are and you’re basically planting trees, you’re not going to really sit in the shade of just, you know, you’re getting it out there, you’re building that legacy is awesome in this discussion. So what are three things in the air and can’t live without? Other than anything? electronical?

Unknown Speaker  23:11  

Yeah, I appreciate that part. Well, I would have a very hard time if I wasn’t able to play my instrument. Yeah, that would be difficult. I have become extremely engaged, and practice practitioner of meditation, and ended up spending a bunch of my time living with monks. And I, I would be very lacking in my life experience if I didn’t have meditation. And I have to say that I have I’m a dad. So the first thing I couldn’t live without it would be my kids. I mean, my family are first and foremost to me. I have

Unknown Speaker  23:54  

like kind of looked at you a little bit on social and it’s just the snowshoeing picture. That stuff just looks fun. I can do without the snow for me myself. Again, though, so I mean, yeah, but I live in Florida now. So I kind of left that behind. So then what is your definition of a life? Well, liberal?

Unknown Speaker  24:12  

Well, I think that a life well lived is being present in every moment. And when you are present in every moment, you have the ability to see the beauty and experience the joy that we have of the experience of life. And if we’re not in the present moment, we lose that. So I would say be here now.

Unknown Speaker  24:30  

That’s awesome. Because I mean, so many people have a foot in the the pastor foot in the future, and they piss all over the president. Man, you know what I’m saying? So I love I love that you said that time to shine in a podcast versus why we’re back in the air. And one day we’re gonna hook up and we’re going to have a nice conversation and talk through these but you got five seconds to answer them with explanation. This time around. All right. All right. All right, let’s level up. And what’s the best leveling up advice you’ve ever received?

Unknown Speaker  25:01  

I’m gonna give you to be here now and you have one life to live you can have a million jobs. So make sure that when you spend time on something that is really worth it,

Unknown Speaker  25:11  

love it show that passion beautiful. share one of your personal habits that contribute to your success.

Unknown Speaker  25:17  

I would say it’s my morning routine that includes having a cold shower and meditation and being able to work through my journal and my planner so that I can create what I want to happen moving forward and the

Unknown Speaker  25:35  

beautiful so you see me I’m kind of walking down the street like Fergie looks like he’s in his doldrums outside of your book reality in the positive power perspective. What book might you hand?

Unknown Speaker  25:48  

Oh, my goodness.

Unknown Speaker  25:51  

Quickly, let’s go. Yes. We’ll fill you I’m behind you.

Unknown Speaker  25:56  

I do I’ve got a resume behind me. Which would I recommend you know, when I read the Untethered Soul like recently, I was not going to read it cuz I was like, what’s with the horse on the beach? I called it the untethered horse. I read the thing. I’m like, Man, that’s a great book. Read that book. You’ll feel good.

Unknown Speaker  26:13  

Campbell most commonly used emoji when you tax.

Unknown Speaker  26:17  

I would definitely say the smiley face nice nicknames growing up. No nicknames. Maybe airhead, which isn’t a great one, but love it. Wa Ron, you know,

Unknown Speaker  26:29  

just checkers or monopoly? Jess? Awesome. Don’t you ice cream flavor? Chocolate. Beautiful. There’s a sandwich named of a few. What’s on that sandwich?

Unknown Speaker  26:41  

Well, I lived in Spain for many years. And they have a sandwich issue called a tortilla de patatas. And that is basically potatoes and eggs inside of bread, believe it or not, but

Unknown Speaker  26:52  

eautiful favorite charity and organization like to give your time or money to.

Unknown Speaker  26:56  

I worked for quite a few years with the saints to see the foundation that are giving to the arts in the Delta and Mississippi. And I think they’re doing an amazing job.

Unknown Speaker  27:07  

Excellent. Last question. And I’m been waiting to ask you this one. You can elaborate on this one there. But what is the best decade of music 60s 70s 80s?

Unknown Speaker  27:18  

Well, I would probably pick the 70s. But they all have amazing things about them. They all have a defined sound that you can recognize. The 80s have definitely been making their way back into popular music these days. I started listening to when I was about five All I wanted was Elvis Presley records, and I ended up getting to with a bunch of Elvis’s guys. But I suppose I went from the 50s up to producing music with other people into the 2000s. So I would say every every decade has something but if I picked it up the ones you just gave me. I would say the 70s

Unknown Speaker  27:54  

Beautiful and how old are you? And if you don’t mind?

Unknown Speaker  27:56  

I am 41 years old.

Unknown Speaker  27:58  

Wow. Look near we look good. I 50 or 41 We kind of came up

Unknown Speaker  28:03  

if I can look like you look at 50 Man 50 I’m gonna be doing well.

Unknown Speaker  28:07  

Thank you like the 80s for me, just because I graduated in 1990. Right? It was like my jam and like so much happened within that, you know, timeframe from the invasion from Ireland with YouTube. And you know, Duran Duran, and, you know, men at work and all that big hair don’t care glam rock, you know, it’s just, there’s so much that happened in the 80s. But if I’m chilling, it’s the 70s I have a you know, everything now Roachy to the eagles to you know, stuff like that. You know, what

Unknown Speaker  28:36  

the 80s The 80s was like the the virtuosos came back, you know, you’ve got Paganini and on the violin way back when, and then you got Eddie Van Halen in the 80s. And personally like on a personal like guitar player note, like, I got really into the sort of shredder music, big hair, I absolutely love that stuff. But I find that the biggest thing that has been valuable for me studying, you know, the different decades of music is, you know, people talk about musical notation as being this language for musicians to communicate with, and I agree, but when you’re in the studio, and you’re producing some, you know, some band artists, whatever it might be, or you’re, you’re recording your own music, it is so huge and so valuable to be able to say, think like the edge, you know, maybe you think of a particular song and you go, Okay, think up think like that, and let’s try and bring that energy out. And if you’ve studied enough music, you know exactly that, you know, what sort of strumming is happening, that sort of the effects that are being played. And so those kinds of things, it becomes the real language. So for me the 80s It’s all the sins, it’s the drum sounds. It’s all these things that if you want somebody to sound like the 80s I know what that is. Right? And so that’s the useful part. But it’d be hard man, like every era has amazing music.

Unknown Speaker  29:52  

Like the yo yo, absolutely, you’d know more about it than I do. But with regards to like Song songs these days that are coming out your nominee hooks are from the 80s. It’s crazy, like, Pitbull has a hot Take on me in songs flow rider has round round, I mean, everybody, to me kind of steals from me, you know,

Unknown Speaker  30:13  

you have. And if you look at that, like I mean, you know, we started sampling music in the 80s. And actually even slightly before that, but the point is, is that, where I’m seeing more than ever music references happening, I mean, people have said, for a long time, there is no new music. But what I’m seeing is, and this is a whole other conversation for another day, but, you know, when when, when radio was taken away from local programming, you know, you had the Detroit sound, and then, you know, Clear Channel comes along, and basically programs from headquarters and decides what the entire country is going to listen to. And, you know, in that sense, I think there’s a lot of music that is starting to, I mean, that you can see, there’s all these songs that are overlapped, you overlay and you can see the same progression, the same thing. And it’s, it’s this weird thing about data. And you and I were talking a little bit about data before we got on this call. And the fact is, is that it feels like data is now indicating what makes a hit. And the weird thing about that, and this the thing that blows my mind, to some degree is okay, so if I look at the data of what makes a hit, and I decide I’m gonna write a song with elements, that the data proves to be a hit, then what I’m doing is I’m looking at the past to create what that hit was. But that hit was because it stood out because it wasn’t my what came before it. So now we’re going into the past, to create what we think is going to be a hit next, when when in reality, I think what we need to be doing is creating music that’s not like we’ve already seen and heard, but we have an era of music of our own. And that we can look at how that’s going to influence people moving forward because you know you to, definitely has been an influence on people like Coldplay and their sound, and that keeps going. But if we start looking to back into the, to the data, it’s a bit of a weird way to get inspired, I find but anyways, absolutely.

Unknown Speaker  31:57  

Don’t get me an artist. Yeah, we got to kind of cut it off there because we got to wrap it up. But I 100% agree with you. So how can we find here?

Unknown Speaker  32:07  

WWE WWW dot Aron bethan.com or@www.we, write stories.com

Unknown Speaker  32:15  

I love it and squat it I’m going to put everything into the show notes from Aaron, if you’re looking to get your voice heard looking to get known. And get that interesting story, even if you don’t feel like it’s interesting. I’d love love love to make a warm introduction to air who started at four years old, you know, playing the piano instead of being Beethoven, you wanted to maybe move into the Randy Rhoads and certainly strengthen his guitar and he took his passion, you know, and he made it into really wanting to be involved in helping people develop, you know, because a lot of people will drift away from their passions towards the fiscal illness that’s my word for the day. It was their decision so Eric can really help you ground and it’s team can really help you find that story that’s within you in really have positive comparisons that are out there not comparing yourself to others be authentic, know where you’re at, understand your value, you know, and understand that you know, he’s going to his squat will help you and encourage you to provide a space for vulnerability. Also, because a lot of people you have to be vulnerable really to get that story out and his team we you Where’s kid gloves sometimes maybe not sometimes to really help to get that story out. You know, don’t ever give up really on what your passions are. Everybody reminded us you know, understand that you have value, too. If you’re in a business charge enough charge what your value is have that confidence yourself. So remember, somebody is some that helped others again, he plants trees now that he won’t sit in the shade up. And he’s going to continue to collaborate and be creative and help you in that sense as well. You know, he wants you to be present every moment because it gives you the ability to see beauty and experience life as it’s meant to be experienced. And Aaron, you level up your health, you level up your wealth. You’re humble yet you’re hungry. And I’m so blessed that we are connected and I can’t wait to collaborate the future.

Unknown Speaker  34:09  

Man, I appreciate you and I have to say those are some awesome notes. I could do that.

Unknown Speaker  34:16  

God’s brother a chat soon. Hey, thanks so much for listening to this episode of time to shine today podcast. proudly brought to you by Southern New Jersey real estate real estate excellence who can be reached at 561-249-7266 and online at www dot Sutter in nugent.com. If you’re a business owner or professional who would like to be interviewed on time to shine today, please visit time to shine today.com Flash guest if you liked this episode, please subscribe on Apple podcasts, Google podcasts, Stitcher, Spotify, I Heart Radio or wherever you get your podcasts. There’s a link in the show notes to our website. Also there you will see a recommended resources. We hope that you will support our show by supporting them. If you like what you have been less You need to it’d be great if you could just give us a five star rating and tell your friends how to subscribe while you’re at it I’m your host Scott Ferguson and until next time let’s level up it’s our time to shine

DISCLOSURE: I may be an affiliate for products and resources  that I recommend. If you purchase those items through my links I will earn a commission. You will not pay more when buying a product through my link. In fact, I often times am able to negotiate a lower rate (or bonuses) not available elsewhere.

Plus, when you order through my link, it helps me to continue to offer you lots of free stuff.  Thank you in advance for your support