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Speech Transcript

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L. Scott Ferguson: [00:00:00] Time To Shine Today podcast varsity squad. This is Scott Ferguson, and I’m blessed to bring you a little local flavor interview here in South Florida, a fantastic coach, Jason Ballard, who is the founder of primetime elevation. And his coaching is phenomenal. He just authored a book that it will have a good book giveaway at the end, which I actually have had a chance to dig into and it, it rocks it’s life changing.

And the stories that he put out and this podcast are just so relatable. He’s also kind of like a pretty elite athlete. He ran track for the university of Miami, the U that it’s out there. And so for the U fans, I guess I should say. And he’s worked hedge fund work and he’s now just really helping companies and individuals kind of level up to their ultimate human potential So without further ado, please break out your notebooks sit back relax Here comes my really good friend jason ballard from prime time elevation.

Let’s level up

Jason Ballard: Time to

L. Scott Ferguson: [00:01:00] shine today. Podcast Varsity Squad. This is Scott Ferguson, and I have some true home cooking here with something that I immensely respect. We actually got to have breakfast about a month ago. A good friend Jason Ballard from he’s a from primetime elevation He’s an elite performance coach and business consultant He founded primetime elevation to empower individuals and organizations to become more efficient energized and productive Before starting this company.

He worked on wall street for 17 years on a mortgage backed securities trading desk for ak capital LLC, he holds a master’s of science and finance from Florida International University and a bachelor’s of business admin in finance from the U, the University of Miami, where he ran track. You can see in the back, he’s got his track and field gear back there.

He’s rocking his U shirt. But the really cool thing lately that I can’t wait to have a free book giveaway at the end is he’s authored this killer book, game plan, conquer the 24, discover a simple and easy blueprint to season your day, owning your personal success, [00:02:00] achieving a sustainable peak performance and creating more work life harmony.

And Jason, thank you so much for coming on. Please introduce yourself at the time to shine today, podcast varsity squad. But first, what’s your favorite color and why green, green, my man, what’s, what’s the meaning behind green Couple of things. First of all,

Jason Ballard: I was in the U, so I like the green in the U’s jersey, and I’m from Wisconsin, so Packers!

Yeah,

L. Scott Ferguson: the Packers got us, , I’m from Detroit, they, they got us on Thanksgiving day. I was that dude, we actually held Thanksgiving here in Palm Beach gardens at our place. Right. And dude, I think the whole neighborhood woke up. I was like, dude, what are you doing? But no, I actually liked the Packers.

It’s just, I don’t like them when they’re playing my lines. That’s, that’s, that’s the biggest thing, but no, man, I got, and green’s also rebirth, man. And , that’s what you help people do. And find that rebirth in their, in their [00:03:00] lives. It just squad. He’s a fantastic coach, man. And again, I’m so blessed to be able to rap with them in person here in Jupiter, Florida as well from time to time.

And Jason, let’s get to the roots of things, man. I mean, I know you’re a rockstar athlete. People just don’t run track for the you. I mean, there’s super fast people there from like Sean Taylor and other people that we discussed back. When you ran track and stuff, you don’t just get to that level, okay, and then go rock wall street All right, and then start moving into here.

But what tell me the process i’ve kind of grown up midwest And then just really kind of run in for the U and then let rack in this company, man, prime time elevation.

Jason Ballard: So, yeah, I like to say that my whole transformation started when I was 11 years old and at the time I was just a kid growing up in Wisconsin and I had a dream of actually playing division 1 college basketball.

So, the summer between my 5th and 6th grade year. My parents sent me to a local basketball [00:04:00] camp at the University of Wisconsin Parkside, and I was so blessed that week. Because they had a guest speaker ex Milwaukee buck, John McLaughlin, who at the time was the TV voice for the bucks. It is. Well, came in and speak for us for, I don’t know, 45, 50 minutes.

But John didn’t really speak about the game of basketball. John spoke about how do the most successful people think and how do the most successful people spend their time and. I learned two extremely important things from John that we earned that day and that week. First of all, almost all successful people, they are extremely abnormal.

They do things extremely different than the vast majority of people out there. And for me, as an 11 year old kid, this kind of blew, , like my mind where it’s like, hey, I got to think about how can I [00:05:00] separate myself. From other people out there. 2nd thing that I learned from John is the most successful people.

They have this formula. It’s called vision plan. Execute. 1st of all, successful people. They have a grand vision, right? They know where they kind of want to get to. 2nd of all, they have a plan, not only, , not only a long term plan, but a daily plan to get themselves just a little bit closer to that destination.

And third, you gotta be able to have the intestinal fortitude to actually execute that plan on a daily

L. Scott Ferguson: basis. Get in the blocks, man. Right. Got it. Yeah. And get after it. So,

Jason Ballard: literally, starting the week after, I started what I like to call Plan Tomorrow [00:06:00] Today. Every night during the summertime, before I went to bed, I planned my day out morning was how could I become a better athlete?

Afternoon was how could I become a normal 11 year old kid where I. Trying to line up friends to come over and play. Right? And to me, that was like, the funnest thing in the world. Because I kind of got to get really detail oriented each and every day how I was not only going to become a better athlete, but was going to improve my friendships.

And like, let’s just say, just have fun and just know I do stuff. No, like, rather than sitting at home. And twiddling, ,

L. Scott Ferguson: like my thoughts, right? Yeah. And 11 [00:07:00] years old too, dude.

Jason Ballard: 11 years old. And, and so kind of going back to being abnormal for whatever reason. At 11 years old, being abnormal to me meant that I wanted to become the best conditioned basketball player that I possibly could.

So at 11 AM, every morning, Monday through Friday. I, I would literally do some kind of condition thing, , knowing whether it was. Sprints and suicides, or go on a couple mile run, do like, plyometrics and stuff and that was the foundation right there of. The beginning of my track and

L. Scott Ferguson: field

Jason Ballard: career, and quite frankly, I didn’t

L. Scott Ferguson: even have a clue.

Just because

Jason Ballard: I was, I was trying to be able to look my competition on the basketball court in the eye and knowing that [00:08:00] I had a lot more gas up in the tank than, than the

L. Scott Ferguson: guy that I was staring at. Right. , one of the, one of the greatest quotes ever was from probably one of the best college football coaches ever that coached Michael Urban, that coached, the U, was fatigue makes cowards of us all.

Jimmy Johnson said that, right? So, I love that. So, even if you’re not the best genetically gifted, Person out there, you were going to outlast them, right? That’s bad ass because that just plays forward into everything in your life, bro. And that’s, that’s absolutely amazing. So let’s keep the ball rolling here a little bit with kind of like kind of fast forward into like college time and into the I guess the, the money making time there at the head.

Jason Ballard: Yeah. So college, , like I wanted, , like I went into mindset that two things. A, I, I [00:09:00] want to compete. Not only on the track, but I wanted to compete in the classroom because I was a finance major and quite frankly, I realized that after 4 years of being a collegiate athlete, that was going to be the end of my

L. Scott Ferguson: athletic career, , and road.

What a great. Yeah. Yeah.

Jason Ballard: And during that time, I knew that I had to do something different than not only the average student, but the average student athlete to be able to compete at the highest level in both of those traps. So, really what I did was I created a schedule, , like, when I was in college where I mean, and I’m in a city where the clubs out South Beach don’t open till like, 10, 11, 12 o’clock, right?

And I’m going to bed at 9. p. m.

L. Scott Ferguson: Right. Yeah. And

Jason Ballard: I’m getting up at [00:10:00] 5, 5 30 because I had, well, a, I had no, like lifting sometimes at 6 a. m. But when I did have that, I had two to three hours of uninterrupted study time where no one

L. Scott Ferguson: else was up. Yeah. Yup. And

Jason Ballard: so from, from there, I kind of slept my tails to Wall Street.

Work for a great small boutique firm. And we traded mortgage backed securities. And when and when I came out of college in 2005, , that’s when, that’s when everyone was trading these things called subprime

L. Scott Ferguson: loans. I I, the reason why I’m laughing, bro, I lived it because between 2003 and 2007 or eight, I printed money in the real estate world.

I mean two commas every year in my pay, what I’m saying? Because of the MBS. Okay, go ahead. Sorry, man. I just said, no, I

Jason Ballard: mean, and, [00:11:00] and quite frankly, that’s what our competitors did was they would literally turn these subprime loans and print money and sell a bunch of garbage to a lot of our clients,

L. Scott Ferguson: right?

Right. And,

Jason Ballard: and so what happened was 2007 came. We were kind of on the leading edge with, like, the PIMCOs and a few other of the big firms that kind of saw that the day of reckoning was kind of coming down the pipe. And we were very blessed where we had never screwed any of our clients over. But to be honest with you, our firm was in tough financial shape because we had a very lean 2 3 years.

So our CEO came up with this idea to financially engineer some brand new securities, but these were gonna be the highest quality and, and he knew [00:12:00] once stuff started to kind of falter and stuff started out to like break down, we were going be in the driver’s seat. Gotcha. The only time was being a small burn.

We didn’t have. Technology resources or manpower to kind of out hustle the Goldman Sachs and J. P. Morgan. And that’s when I was kind of like a naive, cocky, 25, , 5 year old kid. And I’ll, , I get a meeting, , like one day and I said, Andy, , like this CEO. I’m like, Andy, I have an idea.

It’s not going to be easy, but we are going to overhaul the productivity of this firm, not only from a people standpoint, but from a organizational standpoint. So, we are going to be able to out hustle the big boys on Wall Street and fast forward 10 years. [00:13:00] To a plan in place, and we killed our niche where we are able to securitize 1, 000, 000, 000 dollars worth of these securities.

In a 10 year time period, you see wall street is a copycat place, right? People see that you’re having success and everyone tries to jump on that, , like bandwagon, but kind of going back to that 11 year old

L. Scott Ferguson: kid, dude. Yeah. And,

Jason Ballard: and, and I knew that no, I mean, you can go outward some of these, all of these are like other phones.

Yeah. And literally other people tried it. And then we kind of threw their hands up and they’re like, man, that’s too much work. That’s too much pain. That’s too much. Use it harder

L. Scott Ferguson: every day. It’s abnormal. Yes. It’s abnormal. Dude. Dude. And the thing is you took what you learned and never get outworked and never lose your wind.

Right. [00:14:00] And parlayed that into that because it was different. He said, listen, we ain’t got the, the behemoth balls to like play with these guys on their level, but we will use what we’re good at and maneuver around them. I mean, that’s military shit, dude. That is like, like, what will you get done? And it’s jujitsu, which is my passion.

It’s like, dude, there’s dudes that I’m, you met me. I’m going to do big guys that are bigger than me. Crush me, but I have to find ways. And then there’s dudes that are littler than me to find those maneuverability ways that destroy me. So that, that, that’s awesome, man. So let’s move into kind of your coaching a little bit here, man.

What really kind of donned, I kind of know because we’ve talked, but what, what really had you done that, that coaching hat, man, and really start paying forward and really pouring into people. Couple of

Jason Ballard: things happen 1st of all, where and quite frankly, if you ever told me 5, 6, 7 years ago, I had [00:15:00] no clue what the coaching world even like existed.

So, it all kind of changed for me. I was asked to be on a. Or to give a speech at a financial conference in 2018 and people had kind of picked up on our firm’s operational efficiency, which is kind of a very boring topic. So I kind of had to go in and kind of jazz up a room of 200 financial professionals to try to make this.

Kind of a fun topic and we quite frankly, try to kind of share our story, but not share our secret sauce too

L. Scott Ferguson: much

Jason Ballard: and when I stepped off the stage, I had some people kind of come up to me and they say, Jason, we need to talk and I would love to pick your brain. , like more and quite frankly, I thought I was just being a good person.

I didn’t even know that. I think like. Make, , like for it . Yeah. [00:16:00] And it wasn’t until 2019 that I’m sitting on the trading desk and listening to CB, C and as we always do, and they had a segment where some of these Fortune 500 CEOs, like hedge fund type guys, they were going down to Mexico.

Mm-Hmm. spent a hundred thousand dollars for a week. Mm-Hmm. . And learning how to become more productive. Learn how to become more energetic and quite frankly, know what learning about sustainable performance and then kind of like a light bulb kind of like 1 off and I’m like, whoa, I’m kind of doing this already.

Sure. That sounds cool. And so I started doing some research hits in 2020 and. Tragedy strikes our firm, our CEO, who had a, who had a blood disorder, caught COVID in March of 2020, died in early April of 2020.[00:17:00]

We, as a band of brothers kind of came together, about 15 of us tried to buy the firm from his wife and his estate. Unfortunately, the court system did kind of see it that way and things kind of went south. And I realized that, hey, it was time to kind of know, I’d move on and and and seeing that guy that I admire.

I remember 2 things. 1st of all. I, I remember him always telling me that, hey, when you’re about 40 years old, like, which I was like, 38, , like, at the time. That’s when that’s when you start to hit your entrepreneur prime, right? Right. That’s when he started his firm, , like, he was like, late 30s, early 40s.

And just kind of thinking about his legacy. Started thinking about, hey, , like, what do [00:18:00] I want to do? , like, what do I want to give to the world? And that’s when I kind of was like, what? I was already coached, , like, , like my own kids in like youth sports. And frankly, had a blast transforming 5, 6, 7, 8 year olds.

Absolutely. That I was like, what? I’m, I’m going to go take a risk. And I’m going to coach people on what I am passionate about, and that is helping them to become, , a better performers. Knowing more productive, better use of energy and their time. And quite frankly, I have, I have this vision on how I was going to go out there and help people become a better version.

And quite frankly, help companies become a better version of themselves. So that’s how I kind of took the [00:19:00] leap of faith. Yeah, it started prime time

L. Scott Ferguson: elevation, which I’m not even going to bring up. I mean, Dan Sanders is prime time. He’s like Florida state. I’m like, what’s up? I was, I’m kidding. I’m not even going to go there.

Cause there’s more questions that I really want to kind of dig into with you, brother, like seconds though, 20

Jason Ballard: seconds. And this is even, even before the whole coach prime thing, , I came up, I actually had a Deon Sanders poster in my bedroom. Prime time. Picture of him with the Falcons, picture of him, , like, with the Braves, and for whatever reason, that always stuck with me, so, anyhow,

L. Scott Ferguson: that’s a side note.

Bro, like, I was blessed to meet him, like, twice, right? And, so I really, like, we started talking a little bit about football, like, I didn’t corner him, but we started talking, , because I brought up military and he’s bringing up other things, and I’m like, started off talking about his feet, because his feet are just totally messed up, right?[00:20:00]

But then kind of let into it, and I’m like So this prime time thing, man, is it always on? He’s like, the only thing he said to me was like, he said, Deon Sanders has never played a down a football prime time played football. And so then I just really took that as like, that’s an alter ego. That was it. So that’s when I start coaching people.

I don’t care if you’re a house husband or a housewife. Dude, if we can develop alter egos, you can shine. There’s people out there, Bo Jackson even said it. Dude, Bo Jackson’s never played a down a football. John Jones, the ultimate fighter. It’s like John Jones does not fight. He’s never fought around in his life.

It’s like, it’s always somebody else that’s in there that performs and I’m sure that you had one as well when you got in those blocks, bro, you were not Jason Ballard, the Midwestern kid, , , white dude that sounds like, what I’m saying? You’re like this missile. Like, I could just see what was going through your head, but I really want to move into a little bit more on coaching, Jay, if you don’t mind.

Yeah, man. Let’s go get [00:21:00] after it. Yeah. So, blanket question. What do you feel makes a great coach? Got to get them to listen

Jason Ballard: first.

L. Scott Ferguson: Yeah, buddy. Yeah, so if you’re having a discovery conversation with somebody, they don’t know if You’re the right horse for the course, , or they are even the right client that you want to coach, but you’re kind of going back and forth.

Is there any good question that you wish they would ask you during the discovery session, but never do?

Oh, I would.

Jason Ballard: I want to ask me, how are we going to get detail oriented and get down to the nitty gritty to find my own personal formula? Because I don’t believe there is a template that fits everybody. Everyone has their own [00:22:00] unique personal formula for success.

L. Scott Ferguson: Yes, no cookie cutter stuff, bro. No

Jason Ballard: cookie cutter stuff, man.

I, I want to get to the nitty gritty, , like with you and I want to learn what makes you tick and how you’re suffering.

L. Scott Ferguson: Yes. Yeah, dude. Once you can go from there because I just noticed, I’m sure you do in sessions, that so many people have a foot in the future, a foot in the past, and they piss all over the present, right?

And if, like, you can just get them to that moment, right? To, like, find those inch by inches of cinch, right? Like, find those, like you said, details that are just going to, they can work on to make themselves 1 percent better on the daily. That’s awesome, man. That’s awesome, brother. So, what do you feel like your strengths are as a coach?

My strengths. Yes, sir. I’m kind of

Jason Ballard: going back to that personal formula, [00:23:00] right? Trying to really get to know my clients extremely. Well, get to know their lifestyle and and probably like, most important, get to know their vision and purpose. Because to me, it all starts there, because unless what that is.

Yep. You really don’t know the direction that like you want to take yourself. Yeah.

L. Scott Ferguson: Dude, like every client that we have locally, Jay, I put them in their driver’s seat of their car. Like I get in the passenger seat, you are just speaking to me like so perfectly. That’s why we get along so well, right? So we get there.

One, I want to see how they keep their car because I can kind of tell mindset wise how they are. But , I, I sit them in their car and I said, listen, this rear view mirror here. That’s the past, that’s therapy. That’s the, you need to see a therapist. You can’t, it’s a great place to visit and learn from, but not a great place to live, right?

This huge, what you talked about, windshields, your vision. You’re like, oh shit, man, this is where I’m going. It can be scary, right? Since 2011, [00:24:00] if they have a car that’s 2011 or newer, they have this thing on the dash called a GPS, right? That’s me. I can’t buckle the seatbelt for you if you choose to, start the car, put it in gear, and drive.

But when you say you when you just mentioned vision, you’re talking about plugging into their why? What they want to get there. It’s just like going. Okay. I need to go to Jupiter Farms to see my boy Jason right and plug that in but if a tree falls over Indian Town Road, am I just gonna quit? No, I’m gonna go to the GPS.

That’s the coach and do it. That’s what I see you doing that that’s on a daily basis That’s awesome, dude, because I love that you went right back to the basics with formula vision and execute, right? What you said before from McLaughlin, that’s that’s awesome brother sticking to the basics because it always wins So how about something you’re really trying to tune up in your coaching something that you haven’t gotten there yet But you know, that’s there that you might hire a coach to help you get through.

I know it’s a [00:25:00] humility question, right? But you’re an athlete and I know that you can answer it. I want to help people

Jason Ballard: better with their mind game because for me I think we all kind of have our strengths and and I’m going to tell you right now that one of my weaknesses. No, not as a track and field athlete, but as a basketball player growing up.

And, and, and so I had a division two offers for basketball, a division one offers for track. Right. Yeah. And what separated me, what made me a great track and field athlete versus a average basketball player? Well, probably, , like a, above average, , like a basketball player, but, but no, like not the division one caliber.

Was the mental view that I approached myself as a basketball player

L. Scott Ferguson: versus other people.

Jason Ballard: [00:26:00] So I’ve always kind of had that imposter syndrome sometimes. Yeah. So, I mean, I mean, so that may not like a long winded answer, but I think for me, I would love to be able to help people. Mentally, , I think, , you and I talked about it, I get to that neutral spot, , like where I come

L. Scott Ferguson: from.

Yeah. Yeah. Yeah. That’s why I sit them in their car. Yeah. Don’t anywhere, bro. And so you put that stuff in gear. That’s awesome. So Jason, have you seen the movie back to the future? A little bit,

Jason Ballard: yeah. , like 20 years ago, probably.

L. Scott Ferguson: Right, right. The thing’s gonna be like 40 years old next year, or next, yeah, next year.

So, let’s get in that glory of Marty McFly, man. Let’s go back to the double deuce. The 22 year old, , Jason Ballard, okay? What kind of knowledge nuggets would you drop on him? Not to change anything, because your journey’s been pretty awesome, right? We’ve had challenges and whatnot, but it’s been pretty awesome.

To maybe help them [00:27:00] though, shorten the learning curve and blast through maybe just a little bit quicker with what now. If I

Jason Ballard: was going to go back to 22 year old Jason, I would say get better at establishing more relationships more often because I got stuck in the finance mindset where you were kind of chained to a desk.

And then you kind of from a professional standpoint, I didn’t go out from the time I was, let’s say, 25 through 35 and build enough relationships outside of what I work on network side of my

L. Scott Ferguson: industry. Bro, that is that is so transparent. So strong. And that you noticed it, honestly, that young, I mean, like you’re noticing it now, but you’re [00:28:00] not too old to go out and establish it, man.

Let me look at us. I mean, we, we networked, , you just put your, it out there. Awesome. And so Jason, how do you want your dash remembered that little line in between your incarnation date and your expiration date, your life date and death date. Hopefully it’s way down the line. Cause I want to hang out with you for a lot, many years, but like, how do you want that dash?

How do you want people to remember Jason? 1st of all, I

Jason Ballard: want to make a difference in as many people lives as I possibly can. 2nd of all, here’s a guy who never stopped growing. Ha ha ha ha ha

L. Scott Ferguson: ha, love it. Because

Jason Ballard: I see too many people, especially when I go into companies. You see too many top like managers with the mindset is I am who I am and it got me here.

So why would I change? But what they don’t realize is [00:29:00] what got you to this level isn’t going to get you to the

L. Scott Ferguson: next level. Yeah. Yeah. Dude. And that the best part is like a lot of people cringe because like when I brought into companies. And it’s usually the eight we were talking about off mic the hr kind of goes to the ceo ceo’s like yeah Bring them in you kind of talk to ceo and they’re like, yeah I’d love you to present to my company or even work with them and there’s that one Mid level to high level manager.

It’s like what the hell why is this dude here? Those are the people that I have the most fun getting on board a lot of people cringe at it , it’s just like dude. I I love Working with those people because I usually end up being really good friends with that person and then watching them ascend That that’s the best part when they’re just kind of like a department head and now they’re cfo or if that that’s the best part They’re the hardest ones really to get to be able to pour into at first.

I’m just a challenge junkie, man I I love that. I love that. So jason, what is your Definition that of a life well lived[00:30:00]

Jason Ballard: taking the most of every day and realizing that you have the opportunity. And when you go to bed every day, feel that you at least move the needle a little bit. And you can kind of pile those days together. To me,

L. Scott Ferguson: that’s a life well lived. Dude, I love that. That is amazing. Time to shine today. Podcast Varsity Squad, we are back. And Jason, we’ve probably maybe talked about a couple of these questions I’m going to ask you at length. But today I’m going to, I’m going to ask you these questions. You got five seconds to answer them with no explanations.

And I promise you they can all be answered that way. You ready to get in the blocks? Let’s get

Jason Ballard: in the blocks and I’m waiting for that

L. Scott Ferguson: gun to fire. Here we go, brother. All right, Jason, what is the best leveling up advice you’ve ever received? Gotta grow every day. Yes. Share one of your habits that contributes to your success.

Finally, workouts. Yeah, my guy. So you [00:31:00] see me walking down the street, you’re like, man, or maybe at a networking event, or maybe we even meet for a match, and I’m like, Fergie looks like he’s indulgence a little bit. Other than your book, Game Plan, what book might you hand me that really turned a corner for you in your life?

Yeah, Robin, baby. Love it. Hear that, Robin? Got a little shout out for your brother. No, I’ve, I’ve, I’ve spoke with him before. He’s a great guy, man. That’s awesome. So your most commonly used emoji when you text? Thumbs up. Yeah, my guy. Nicknames growing up?

Jason Ballard: Ooh. Jay, Jay Ballard, Jay Money, Ballard.

L. Scott Ferguson: Love it. What do you have any hidden talent and or superpower that nobody knows about until now?

Jason Ballard: Useless trivia knowledge.

L. Scott Ferguson: I know I’m heading out to, , Uncle Mick’s with brother. Love it. Chess checkers or monopoly? Monopoly. All right. Headline for your life. [00:32:00] Guy Acker. Yeah. So any super, I have to ask you this as a sports guy, any superstitions that you really bought into? Too

Jason Ballard: many to tell in five seconds.

L. Scott Ferguson: Go to ice cream flavor. Cookies and cream. Got it. There’s a sandwich called the J Bal Money. Build that sandwich for me, man. What’s on it?

Jason Ballard: Turkey, cheese, pickle, mayo. Love

L. Scott Ferguson: it. It’s awesome. Favorite charity and or organization like to give your time or money to? My church. Excellent. Last question, we can elaborate on this one a little bit, but what’s the best decade of music?

60s, 70s, 80s, or 90s? 80s. Oh my god, dude. That’s why we hang out, we get along, brother. It’s awesome. So Jay, how can we find you, my brother?

Jason Ballard: Pretty easy. Go to PridetimeElevation. com, find me on LinkedIn find me on Facebook, find me on Instagram.

L. Scott Ferguson: [00:33:00] Dude, that, that is money. That’s a J money URL, bro. That that’s fantastic.

Primetime elevation. I’m like, when you sent that to me, I was like, damn, that’s it. How long have you owned that URL? That’s it. Wow. Dude, that’s, that is money. Love it, dude. So let’s dig into the game plan book, man. After the 24, let’s, let’s dig into that, brother.

Jason Ballard: Yeah. I mean, basically. I kind of wrote this book for people that are looking to kind of level up their lives.

Right? And we give them a whole bunch of ideas. To kind of go through and choose one or two at a time, because I’m sure you as, as a coach, right? You would never tell anyone to change five, seven, , like things, , like at a time,

L. Scott Ferguson: right? [00:34:00] Never. Right. Yeah. Dive into that

Jason Ballard: book and we’re going to go through all kinds of different things in Milliken life.

Your rituals, routines. Stuff like that and find some little things that are going to work for you some very simple things,

L. Scott Ferguson: but when you’re able to do those

Jason Ballard: for, like, 90 to 120 days straight, and those things become habits that is when you will start to take

L. Scott Ferguson: off. Yeah, and it just shapes your identity in a sense, right?

And I see just reading through it because, , like the, the sample part, , I can just see really like when you actually start getting into the consistency with what you’re putting out in your book, that your identity starts to take shape and the imposter syndrome kind of goes away because you’re doing it on a consistent basis, right?

Am I speaking to that correctly? Absolutely, it

Jason Ballard: [00:35:00] all goes back to being able to have the intestinal fortitude to execute, like, you’re playing like, on a daily basis, right? Because I think a lot of people, a lot of people actually do have a vision, , like, maybe they haven’t refined it enough, but they do have a vision.

Sure, then play it. Not everyone that has a plan, , to kind of get there. Yeah, but then, but then, like, the last a quite frankly, the toughest hurdle is. To be able to be held accountable to that playing a like on a daily basis. Right? Yeah,

L. Scott Ferguson: New Year’s Eve. Right? Right.

Jason Ballard: People last a week. Some people last 2 weeks, but how many people actually you circle back with them on March 1st.

Yeah, are still doing that plan, right? And that to me is what I’m trying to teach people is [00:36:00] I’m trying to teach people what’s going to help separate themselves from the competition and that’s what I’m

L. Scott Ferguson: all about. Yeah, that’s, that’s amazing, man. And you’re doing it and that’s, I’m so blessed to be aligned with you. And squad, I’m going to give have a free book giveaway for the first person that puts J money game plan. I don’t care if it’s Pinterest, Instagram, LinkedIn, if you put that in the post, when I drop Jason’s app and put in J money game plan, I’ll know that you’ve listened this far, and I will personally mail you out a signed copy from Jason on time to shine today’s time.

And also you can email it to SF at time to shine today. com or even text it to 561. 440 3830. So make sure that you listen and put in J Money Gameplan. The first one that does it, we’ll have a free book.

And Jason, do me one last solid and leave us with one last awesome knowledge nugget. We can kind of take with us, internalize and take [00:37:00] action. Think about this for a sec.

Jason Ballard: If you are pro or if you are productive for just nine more minutes a day. Five days a week for 52 weeks of the year. That’s one more week of productivity, and that is only nine minutes a day.

That’s probably not that difficult for most of us to do, but you are gonna have one extra work week up

L. Scott Ferguson: on your competition. That’s amazing, dude. That’s strong, super strong squad. We just had an empowering, absolutely kick ass, basically free masterclass with a good friend that I, again, I’m blessed to know personally, Jason Ballard, who, , John McLaughlin spoke to him when he was 11 years old.

, he spoke that most. People really look at how you’re spending your time, even at such a young age, really look at it because successful people, they’re abnormal, , how Jason looked at himself of how he could separate himself [00:38:00] because the most successful people, as Jason reminded us, have a formula, a vision and a plan, but they execute that plan.

, he wants you to plan tomorrow today, be detail oriented, , better really reach out to people that are out there because people do want to help you. Like I, my good friend, Leah Woodford would say, get your asking gear, , that get out there and ask the questions because there’s people, if you want to meet people, ask if you want a question to something answered, ask, , Jason remind us that better performers.

Use better use of their energy and their time because they’re under the lights and when they’re under the lights They’ve got to shine, great coach as jason would say really listens intently and listens with all senses Like I can just picture jason in a session really listening with his neck really leaning in and really picking up on all the eye twitching, the ears touching, whatnot, and really picking up on you.

He’s a coach that really cares. And if you’re going to work with a coach, even with Jason, , how are you going to be, ask [00:39:00] them how they’re going to put together a roadmap, a detail oriented, to find that personal use of time to bridge that performance gap. Because we all know where we want to be. We all know where we’re at.

How can we bridge that? And Jason will help you get there. Okay, and Jason will be remembered as someone that consistently poured into people and never stopped growing I mean this guy’s out there planting trees He’s never gonna sit in the shade of and the really cool thing about Jason is the dude does it for the intention not?

The attention he’s not out there like rah rah. Look at me. Look at me Do the dude shine under the lights of division one at University of Miami, but he’s not out there saying look at me, dude I’m a track star. You should listen to me. The guy actually cares and gets out there and Really work every day, he reminded us, to separate yourself.

From the competition and one way to do that is jason’s formula is if you’re productive for nine more minutes a day Five days a week 52 weeks a year. That’s one week. You’ve earned that’s above the competition that sets you apart That’s what jason does. He sets himself apart. He levels up his health. [00:40:00] He levels up his wealth.

He’s hungry yet He’s humble and The dudes earned another varsity squad letter and I don’t know if you need it anymore, but you earned another one brother here at time to shine today. Thank you so much for coming out, man. I absolutely love your guts and I cannot wait to collaborate with you, man. It

Jason Ballard: has been a blast and absolute pleasure and let’s go get after it, my friend.

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