To live a life of options and not obligations on this platform, we are stoked to bring you high performers who are not just chasing and attaining success by redefining it through, providing above and beyond service. And our coaching knowledge that I’ll get of the week squad is sometimes my clients, they need to be coached, but we’re, we’re not set up for a session.

So I kind of send them a little text that says, start, stop, continue. And what [00:01:00] it does is it reframes their mind into what they should be doing and what they shouldn’t be doing. Especially my athletes that are out there, big game. The guy that played the Super Bowl this year, it was a text before and I just said, start, stop, continue.

He got it. He knew what he needed to start. He knew what he needed to stop. Nobody needed to continue. So if you’re out there and you don’t have a coach, which everybody should, but if you don’t ask yourself that, what am I doing right now? That I am not doing. And to start that, what am I doing right now?

Maybe putting that hand in the bag of chips or reading the screen late at night. Stop doing that. And what are you doing to continue? You’re getting up early, you’re doing the cold plunge, you’re getting after it. Continue that and get it and just get after it. And speaking of continuing, we’re going to continue this show by introducing my good friend and fellow Level up specialist, Don Vazquez, who introduced us.

Between the awesome Susan Stresser, Dawn’s a force of resilience and reinvention from managing multimillion dollar construction projects on Palm Beach Island to surviving two. Two terminal [00:02:00] illnesses. Dawn has defied every limit life through at her, a former model turned powerhouse, mentor and coach.

She’s a contributing author of two international bestsellers, translated into over 40 languages. They teach women how to turn pain into power through emotional regulation, proudly sponsored by my guys the Navy Seals. Dawn now leads a movement. She found it in 2022, called Women Empowering in Real Time, helping Women Break Free from Limiting Beliefs and Unhealed childhood wounds.

Her mission to guide women toward radical self-transformation with raw honesty and real world tools. And I’m blessed that Dawn is local here and she’s another coach in the area in Palm Beach And. We get together, kind of bounce stuff off of each other. And I’m just so blessed to have you in studios. So introduce yourself.

Dawn Vazquez: Yes. Thank you much to the squad out there. You so much. The first love you squad. 

Coach Fergie: What is your favorite color and why? 

Dawn Vazquez: Oh boy. Um, you know, I’d have to say Teal. 

Coach Fergie: Teal 

Dawn Vazquez: because anywhere you go, whether it’s New York or Nebraska, you see teal, you’re reminded of Florida. 

Coach Fergie: Right, right. Get it back to the ocean. We have that.

Dawn Vazquez: [00:03:00] Exactly. So for me, um, I’m a water baby. 

Coach Fergie: Yeah. 

Dawn Vazquez: Yeah. So it’s gonna, it’s gonna be teal. 

Coach Fergie: Love it. And it, it’s in your color wheel. Is it? Yep. She’s all bronzed and tanned up. That’s great. Yes, yes. A hundred percent. You know, 

Dawn Vazquez: I thought maybe you’re reading my aura. 

Coach Fergie: Okay. Not, not to that level yet. Right. But so, you know, from construction to construction to empowerment, you know, you’ve transitioned from managing multimillion, maybe even possibly billion dollar construction projects, right?

Yes, a hundred 

Dawn Vazquez: percent yes. In the Palm Beach 

Coach Fergie: Island to founding the women empowering in real time. So what Pivotal moment led you to make. A significant career shift such as that? 

Dawn Vazquez: Yeah. Well, to be honest, it was the diagnosis. Hmm. 

Coach Fergie: Let’s, you know what, let’s get into that because Okay. Two terminal illnesses.

I know the story about the fish and, you know, stuff like that. But like, let’s get into that a little bit. Like, tell us the story, how those illnesses kind of came about. 

Dawn Vazquez: Yeah, so essentially what happened was, um, I actually was out in Connecticut because I was married at the time. Mm-hmm. [00:04:00] And, um. I thought to myself, instead of getting a third state license, let me do something while I’m in Connecticut.

So I decided to do a little photography. Mm-hmm. Which was actually just a passion of mine. It was always passion projects. And, uh, I actually turned that into a six figure business as well. I ended up, I didn’t start off wanting to do that, but it just happened that way. And I was doing weddings. So literally one month and one day after my 40th birthday, I ended up, uh, doing a wedding.

And while I was at the wedding. My hands started to freeze and almost get into a club position as I was trying to do this. But not cold freeze. But you 

Coach Fergie: couldn’t open them. 

Dawn Vazquez: Exactly. Gotcha. Well, yes, so I was doing the photography and I thought to myself, I’ve been in Florida since my mid twenties, so I thought now that I’m going from Florida to Connecticut and doing all these weddings, I simply just said, you know what?

It’s probably just the weather, right? So I did nothing about it. Gotcha ladies, if your body tells you something, listen. So essentially I tried to just make things happen and I continue to do the photography, [00:05:00] continue to do the weddings at the same time. I was still consulting and doing construction down here in Florida, so ultimately.

Like I said, one month and one day after my 40th birthday, it would take six specialists and it ended up being my family doctor of all things. And when I tell you this looked like Dr. Doolittle, I’m not even exaggerating. He looks like a Dr. Doolittle. And he actually said to my mother and I, I hope it isn’t this.

If it is, she needs to get her. But I don’t know if we can cuss, but she said we need to get her butt down to, uh, Philadelphia immediately. Wow. So the blood work was done. It turns out I had what’s called diffuse systemic scleroderma, so there’s less than a hundred thousand of us that have it in the country.

I contracted it from a parasite. In a fish, deep sea fishing. Wow. Um, a I know a lot of people are like, oh my God, I’ll never touch sushi again. Right. But for me, uh, it took 40 years for me to even get diagnosed with something like that, and I’ve been fishing my whole life, right. So, um, I would never take the experiences away.

People always say, oh, in hindsight, I bet you’d never do that again. And I’m like, well, that would be my whole life then. You know what I mean? To erase it, right? So [00:06:00] I don’t allow it to give me a sense of fear. It just was something that I’m like, okay, I have this. Now I’ve gotta get a game plan, which is what I did in construction, right?

And that’s how I was able to manage it. In fact, my research is now published with the Cleveland Clinic. That’s awesome, right? Just because I was having things happen. And when you’re given two to five, you’re gonna do whatever you can to make it happen. So again, for me it was, uh, literally just trying to continue to do what I was doing without stopping and resting.

So finally I had to say, I can no longer do this. So what happened in 2020 was the illness tried to get me for the second time. My mother flew down, she was given the call. We don’t know what’s gonna happen. And for five hours I was in Jupiter Medical. In the ER during COVID. So I was in a private ward. Oh, my mother couldn’t even come in with me, right?

So now I’m in there completely by myself. And when I got through that, I remember, and for anybody that’s not Christian, you are for the next five minutes. I literally remember saying to myself. Okay, now it’s getting a little painful. So if you’re gonna take me out, please take me out. If not, let’s do it now.

Right, right. But I was [00:07:00] like, if not, I promise you I will. In the words of Dr. Wayne Dyer, I will not die with the music inside me. You get me through this night and I will do everything I can to make sure that women don’t suffer, love it, and that they can do something in business themselves. So I ended up making it through, getting it out.

And as my mother’s driving me back from the hospital, I said to her, I’m gonna found, uh, women empowering. Something at the time I didn’t know it. The real time women empowering in real time. The reason I chose the word women empowering in real time was because while I was diagnosed and while I was sick, I was realizing there’s a lot of people that love to give the motivational speeches, but you’re oftentimes left with, well, that’s amazing.

You had all these. Awesome accomplishments, but how the hell did you do it? 

Coach Fergie: Right, right, right. 

Dawn Vazquez: So that’s why I said in real time, because what I was doing was working with women saying, let’s get to the problem. Let’s get to whatever it is in real time and let’s do the movement now to show you that there’s actionable steps.

Coach Fergie: Yeah, I love that. ’cause you use emotional regulation as a tool. Right? A hundred percent. So you know, your work emphasizes that and you, can you share a little bit how mastering emotions can serve as a powerful tool for women [00:08:00] facing life’s challenges? ’cause not all of ’em are going through. Terminal illnesses.

Right? Right. A hundred percent. They’re just going 

Dawn Vazquez: through, I hate my boss. 

Coach Fergie: Right, exactly. So how can they use the emotional regulation? Yeah. 

Dawn Vazquez: Well, if anything, what I do is I talk to the women about the steps that you can take to take your brain out of a state of beta, which is where it’s constantly in that state of confusion.

Right. To give you an idea for anybody that doesn’t know what that is, you’re in an office and you say to yourself, I can’t even think. I need to get outta here. That’s because your brain is in beta. You need to get yourself regulated into alpha and theta, which is where imagination and new thoughts arise.

The only way to do that is to change your physiology. Take a walk outside. So what I do with the women is I say to them, I don’t care where you are. 

Coach Fergie: Yeah. 

Dawn Vazquez: Take yourself out of that moment that’s giving you the trigger, the anxiety, and take yourself outside. First of all, you’ve got the vitamin D from the sun.

You’ve got the oxygen from the trees. Those are already gonna start to put your body back in homeostasis. Mm-hmm. Just from walking among them without you doing a thing. 

Coach Fergie: Right. 

Dawn Vazquez: Go to the beach, get grounded, barefooted, preferably if you can. Exactly. Okay. Like I said, just go to the beach, get [00:09:00] grounded. It’s things like that that you don’t even have to ask yourself, will my body change?

Your body will change because of the environment you’re now putting it in. Sure. Once you take yourself outside of that space of where the chaos is. Mm-hmm. Now you’re calming yourself automatically. There’s also breathing techniques I teach women to do. Sure. Because a lot of times I’ll say to them, even if I’m on Zoom, I’ll say, can you breathe for me?

They’ll say, well, that’s kind of funny. And I’m like, no, no, go ahead. Just do it. I can tell where you hold your anxiety by the way you breathe, right? You should be breathing in and out from your diaphragm. If you’re breathing in and out from your chest, that tells me that’s where you hold the fear. 

Coach Fergie: Love it.

Dawn Vazquez: Then what I do is I say to the women, now let me teach you how to breathe. Sure. And then we go through that technique. 

Coach Fergie: Go through it. Yes. And then you, I’m, I know that you could have been taken me through one when we were at college that time, right? Yeah. Yeah. So I mean, it, it works. Squad that’s out there.

One thing I love about my good friend, Dawn here, is that she makes adjustments and not excuses. She figures out what’s gonna work for her, what’s going to where in She actually does it on herself before she passes it on [00:10:00] to you. So she’s not just taking it from a book that she read. She’s actually had to go through this herself and physiologically.

So many things, like you said, can change right percent, and that’s it’s absolutely. Uh, me and Brian were talking, Brian Mutt, our producer here. Were was talking about how a lot of the mental things that are going on with people is actually physiological. A hundred percent. Like they put the stuff in their body that says enriched, processed Right.

And stuff like that. I know. You can’t even touch that anymore, right? None of it. Yeah. 

Dawn Vazquez: None of it. Right. And then they wonder why they get psychosomatic episodes. 

Coach Fergie: Yes, exactly. So yeah. If you were maybe in a discovery session with, you know, a prospective client. 

Dawn Vazquez: And 

Coach Fergie: you’re having a kind of one-on-one conversation.

What is some of your secret sauce, if you don’t mind me sharing, to maybe help them shine a light on that blind spot of theirs? 

Dawn Vazquez: Well, so I’ll give you a perfect example. I had a woman that found me because of an article that I wrote for a magazine, and she was in an airport reading this article, and Shera reached out to me on Facebook.

She lives in Georgia, and she actually makes seven figures. So I said to her jokingly, what do you need [00:11:00] me for? I mean, clearly you’ve got, you know, the recipe for business, right? And she said. The problem is I hate what I do. I don’t have any joy in what I do, and all I’m doing is making money, providing for my family, and I don’t feel fulfilled.

Right? Because in truth, freedom doesn’t come from money, 

Coach Fergie: right? A hundred percent 

Dawn Vazquez: freedom comes from the joy of not needing the money. Money is simply a means for convenience. 

Coach Fergie: Yes sir. Ma’am. 

Dawn Vazquez: So I said to her, okay, so just give me a sense of what you’re doing. She went through, I won’t say exactly what business that she’s in, in case she’s listening, but in her industry, she’d already won all the cars.

She had already won all the trips. Sure. She’d done all of that. So what I said to her was, the next thing you need to do to we’ll use Scott’s words level up, is I said to her, this is what I want you to do. I want you to hold your own event. Mm. The first thing she said to me was, oh my God, I could never do that.

I could never do that. Mm. She said, I will go to an event and I will participate and have a table and put my products all day long. I said, then you lack confidence. She said, what do you mean I lack confidence? I just got done telling you I won the [00:12:00] second Cadillac of the year. Right. I said, I don’t care what you said.

You lack the confidence. So what that tells me is that somebody, when you were a child on the playground, 

Coach Fergie: they inner child, right? Right. Yeah. 

Dawn Vazquez: Ended up saying to you that you weren’t worthy of whatever it was that you were trying to do, or you didn’t feel heard. Right. Which is why today you learned. The mechanisms to get you to where you are.

Love it. Which is the mass that you put on. Right. But in truth, you never healed the inner child, which is why you’re sitting here with me today. 

Coach Fergie: I love that. 

Dawn Vazquez: Right. She now has gone on to host three of her own events. 

Coach Fergie: That’s beautiful. 

Dawn Vazquez: So I have to actually peel the onions and a lot of times the women get mad at me because to them it’s like they’ve created this identity and I always joke and say, this is Halloween people.

Coach Fergie: Sure. 

Dawn Vazquez: Okay. We are all children running around in a costume called adulthood. A 

Coach Fergie: hundred percent. 

Dawn Vazquez: So for me, love this. As much as I love to work with all women, I’m very honest with them in saying, there are gonna be points where you don’t like me because I’m gonna be the mirror to things you don’t wanna face.

Coach Fergie: Yeah, I get that too. Love. Yep. Absolutely. 

Dawn Vazquez: So for me, that’s the first thing I do with women is I ask them, I wanna meet you where you’re at. Right. But then don’t be surprised when I [00:13:00] tell you where you really are at and then we work from there. Work from there. So I have to go, I have to start with the childhood too first.

Coach Fergie: Yeah. And go very, uh, deep discovery in squad. Yeah. What, what you just said is a lot of us are born, every child is a born salesman. If you’ve had a child, you walk through the checkout line, they’re like, can I buy, can I buy? And it’s programmed out of us. By the time the child is 13, they’re told no an average of 135,000 times.

Yeah, just imagine that your sales is just basically just programmed outta you and squad. We’re gonna go a little bit deeper into my good friend Don’s coaching philosophies after we get back from a little message from my really good friend and sponsor the show. Steve Austin with Dynamic Mortgage Team.

Brian Mudd: Maybe you are looking to finance your dream home. Perhaps a vacation getaway or an investment property. Steve Austin’s dynamic team and Revolution Mortgage into Questa is here to help his expert loan advisors combine local knowledge with [00:14:00] cutting edge technology to make your financing process efficient and seamless.

So whether it’s your first home or your next investment trust. Revolution Mortgage to guide you every step of the way. Visit them today and experience the perfect blend of technology and personal touch. Call today at (561) 200-1330. That’s 5 6 1 213 30. The Revolution Mortgage Dynamic Team, your local.

Experts in residential financing. Steve Austin, branch production sales manager, NMLS 7 6 2 3 2 8. Revolution mortgage, NMLS 1 6 8 6 0 4 6 is an equal housing lender. 

Coach Fergie: Alright, squad, welcome back. And Dawn, if you’re maybe sitting around in that uh, discovery session still and kind of working it out, you shine a light on a blind spot.

Is there any good question that you wish they would ask you but never do? 

Dawn Vazquez: Yes. They never ask me where should I find my [00:15:00] network? 

Coach Fergie: Love 

Dawn Vazquez: that. Right? And here’s why. Your brain, and this is already scientifically proven, that you could be sitting 10 feet from someone and your productivity will go up. As as high as 38%.

Sure. And it can go the reverse. So what I always tell the women is, the reason you don’t even know how to ask me where your network is, is because your environment already dictates your network. Hmm. So I had an example of a woman that I’m working with right now, and I said to her, okay, that’s great. You wanna do this business?

So let me ask you, since you didn’t ask me, where am I gonna get my network? Her first response to me was, ’cause she’s a mother and has young children. Well, I’ve got my girlfriends and I’ve got my family and I live in a beautiful cul-de-sac. That’s how they always right. And to, you know, and for me, again, I don’t wanna sound harsh, but this is small minded.

Thinking 

Coach Fergie: Absolutely. That 

Dawn Vazquez: you’re basing off of this is my environment, so I don’t need to even figure your sphere 

Coach Fergie: of influence. Right, exactly. Yeah, exactly. 

Dawn Vazquez: So in fact, at my events, I always tell the women, I know you came in here with at least two girlfriends, so look at them and say goodbye for the next six months.

Love 

Coach Fergie: it. 

Dawn Vazquez: Right? 

Coach Fergie: Yeah. 

Dawn Vazquez: So in this case, I said to her. [00:16:00] You actually are on the board, and again, I won’t say where she works, but I said, you should be looking to go to the company that you actually work for. Mm. Save your friends and family for the freebies of what you wanna do with them. Hundred percent. To do the mar, to do the promotion of the marketing.

Everywhere you track record, 

Coach Fergie: you’re like, look at this a hundred percent. Your friends and family hop right on. 

Dawn Vazquez: A hundred. And I’m also a huge believer in giving yourself away for free. To me, marketing is not the promotion. End marketing is convincing people why they should value and trust you. Love it.

What are you bringing to the table? Yeah. The promotion is simply how I’m gonna package that in a cute little bag for you. 

Coach Fergie: So everyone gets an hour of power with me. 

Dawn Vazquez: That’s 

Coach Fergie: it. You know, if they do it, they fill out the questionnaire that we have, then we can sit down and see where we can empower each other.

So, 

Dawn Vazquez: exactly. 

Coach Fergie: You know, the, the name real? The the name Women empowering in real time? Yes. It suggests immediacy in action. Yes. Right. So how do you ensure. That the empowerment you advocate for translation to tangible Yes. Real time change for women. ’cause a lot of people are like, they all want it now, right?

Yes. That’s how they roll. So, but like, and you it, I love that, that you used the word empowering before real time. [00:17:00] Exactly. Because if you’re like real time empowering, they’d be like right now, but empowered there’s work to be empowered. A 

Dawn Vazquez: hundred percent. Right? So a hundred percent. And in fact, I won’t work with the women if she’s not willing to go into the inner child work.

Coach Fergie: Love it. 

Dawn Vazquez: And I have had some women that I had to say, you’re not ready for me. And I’ve had some women tell me that I was a little bit too harsh. 

Coach Fergie: Yeah, I get it too. And I said, you know what? 

Dawn Vazquez: If you’re not ready to face the identity that you claim that you wanna be, 

Coach Fergie: right, 

Dawn Vazquez: I’d rather you wait. 

Coach Fergie: Yeah. 

Dawn Vazquez: Until you feel it out.

So for me, when I said empowering, the first part is we’re gonna tackle that. The second part when I say in real time, is I tell my women, I want you to make sure that everything I talk about. You’re writing it down, because again, you have the emotional connection. 80% of retention comes more so from you taking a pen or a pencil and writing it on a paper.

Coach Fergie: Yeah. 

Dawn Vazquez: Versus if I just talk to you and tell you, and then I ask you to recite it back nine times outta 10. I don’t even know if you’ve comprehended it. Right. Right. So for me, even I work with people that are in sales, and I had one woman that was a team lead that came to me and said, I’d like you to talk to one of the people on my team.[00:18:00] 

I think she’s lazy. And I said to her. First of all, is it lazy or is it that she lacks competency? Mm. And she goes, well, I never thought about it. I said, exactly. So my second question is, have you even bothered to ask? 

Coach Fergie: Right? 

Dawn Vazquez: So I did a three way call with them. So I said to the girl, give me a sense of how your team lead operates.

And she goes, well, I’ll be honest. She gave me my region, and then she told me that all the material that I would need is on the internet and sent me a link. I said fantastic. So let’s start with, I’m not gonna even work with the girl. I’d like to work with you. Team lead. Yeah. I love that you said, and then she got offended.

Coach Fergie: I love that you said that confidence should be a byproduct of competence. Competence. Right. Hundred percent. A hundred percent. You’re only 

Dawn Vazquez: scared ’cause you’re ill prepared. 

Coach Fergie: Absolutely. Absolutely. So I gotta ask you then, ’cause you’re doing so much for so, so many people out there, like how does Dawn want her Dash remembered That little line in between your incarnation date and your expiration date, your life date, and death date.

Yeah. How does Don Warner Dash remember? 

Dawn Vazquez: I want everybody to know that I left this world a better place than I came to it in. 

Coach Fergie: Okay. [00:19:00] 

Dawn Vazquez: That’s it. I love it. For me, it’s, my faith is huge. Every day I say, God, please continue to be the light on the path that I walk. Continue to give me the signs of how I’m able to serve better and stronger love.

So for me, it’s simply about that I’ve made the money, had the toys. None of that matters to me anymore. Doesn’t, it’s, it’s about seeing women. Can actually see more in themselves legacy than they ever can imagine for themselves. I love it. 

Coach Fergie: You’re, you’re easily planting trees. You’re never gonna sit in the shade of, and that’s the kind of people, hundred percent.

Oh, I love that. I love, oh, that 

Dawn Vazquez: just gave me chills. Right? It’s love that. It’s solid. Love that. Exactly. So, yes. ’cause it’s not about me. Right. And when you take the ego out of it, you understand that a 

Coach Fergie: hundred percent. So you’ve seen Back to the Future Love, I mean we’re from the movie, same Generation. Love that movie.

Yes. It just turned 40 years old, right? What do you mean back 

Dawn Vazquez: to the future? Four, five and six. How many are there? The original 

Coach Fergie: one came out like April 12th or something. 1985. Yes. Yes. And 

Dawn Vazquez: I was in high school. So let’s get in that 

Coach Fergie: DeLorean. 

Dawn Vazquez: Love it with 

Coach Fergie: Marty McFly, right? Yes. Let’s go back to the 22-year-old dawn.

Dawn Vazquez: Yes. 

Coach Fergie: Not change anything. I’m sure there’s things we’d like to flip flop, but let’s not change anything. [00:20:00] ’cause there’s a lot of knowledge nuggets you picked up along the way. But what kind of. Knowledge might you drop on her to maybe shorten a learning curve or blast through maybe just a little bit? A hundred 

Dawn Vazquez: percent.

So the, one of the things that my pop-up said to me when I was doing construction was, I’ll never forget it. I, I called him and I was bawling my eyes out because again, I was so young. I was in my twenties. It was a man’s world. Right. I was the only woman in my office. Especially then. 

Coach Fergie: Huh? It was hundred percent.

A hundred percent the eighties. Hundred percent, 

Dawn Vazquez: yes. It was the nine mid nineties. Oh, that’s right. 90%. Yeah. And, uh, and you know, my popup said, um, okay, so let me say this to you. That guy had to pick up a book too. Mm. And left it at that. And I never forgot it. Because again, the reason we get scared to even shoot our shot is because we feel limited by the beliefs we don’t even understand.

Coach Fergie: Right. 

Dawn Vazquez: Because again, it’s cultivated from the age of zero to seven. 

Coach Fergie: Right. 

Dawn Vazquez: It’s also cultivated love this by the environment that you’re putting yourself in. Yeah. So in other words, Stephen Pinker came out with a book. In the book he talked about hud. And he said, what you have to remember is there’s a [00:21:00] contentment hormone that those children have adapted to, which is why when they see their grandparents and their parents sitting on the porch, 

Coach Fergie: right?

Dawn Vazquez: They don’t have it in their spirit to see outside of hud, 

Coach Fergie: right? 

Dawn Vazquez: Which is no fault of their own, but their brain has been wired. Because of their environment, right? So we wanna delegate people to just go in there and say, you know, well, why aren’t you doing this? Or get into a program, or, you know, you’re being lazy without actually recognizing that it’s so much deeper than that.

It’s on a cellular level that we’re created before we even realize what identity we have. A 

Coach Fergie: hundred percent. And we’re so fed and programmed the identity of fear, right. And like Exactly. With clients of mine. I mean like what is. Faith and fear have in common other than they both start with a letter F.

Right, exactly. It’s, they’re both. Both boom or a belief in a future that hasn’t happened yet. 

Dawn Vazquez: Exactly. 

Coach Fergie: Which one do you wanna lean into? 

Dawn Vazquez: Exactly Right. And it’s also about the grid of it. So for example, I’ve worked with a young gentleman over the weekend and I just posted a video about this where I, as soon as I meet somebody young, I’m excited to find out.

I ask a ton of questions like, sure, where are you putting this product? [00:22:00] Where are you going? Have you been to the developers? Have you been to the. Builders, whatever. And he said, you know, I would love to do that, but every time I try, I go to the door, there’s a sign that says, do not solicit. So he turns around.

And I think to myself, how many limiting signs like that are in our life? A hundred percent. So here’s what I said to him. Stop going in there with the mentality of trying to get the sale. ’cause first of all, it’s not about getting the sale, it’s about landing the account that creates generational wealth.

Sure. So what I said to him was, I want you to walk in there just asking questions. Yeah. Use the fact that you’re so young and naive and go up to somebody, I don’t care if it’s a man or a woman, and just say, you know what, I’m, I’m really new to this industry and I’m not really sure how this works. Maybe there’s somebody you can get me in contact with because nine times outta 10, the person that you need to talk to that makes those decisions Right.

Is not sitting in the model to begin with. Right. 

Coach Fergie: Right. They’re not in 

Dawn Vazquez: the office, they’re out. 

Coach Fergie: They’re getting Just get your asking gear. Exactly. Exactly. Just if there’s people out there that wanna help you ask questions. 

Dawn Vazquez: Ask questions, 

Coach Fergie: right. Absolutely. 

Dawn Vazquez: Yeah. 

Coach Fergie: So. I’d be remiss if I didn’t kind of take you through our leveling up lightning round.

[00:23:00] So, okay. You and I have talked about a lot of these questions for 10, 15 minutes. Bring it. But today you got five seconds. 

Dawn Vazquez: Ooh. Oh gosh. With no explanations, no pressure, and I promise 

Coach Fergie: you can, they can all be answered that way. You ready to Level up? 

Dawn Vazquez: Level up. Alright, 

Coach Fergie: here we go. Don, what is the best leveling up advice you’ve ever received?

Dawn Vazquez: The one I just shared. 

Coach Fergie: Love it. 

Dawn Vazquez: Yes. 

Coach Fergie: Share one of your personal habits that contributes to your success. 

Dawn Vazquez: Every morning I do a gratitude journal and I write down the things that I’m grateful for the day before with mushroom coffee, not coffee. 

Coach Fergie: Beautiful. There’s a book. If you see me somewhere, I’m in my doldrums.

Fergie needs to read a book. What book should I read other than the good book? What book should I be reading? 

Dawn Vazquez: Power of Positive Thinking. 

Coach Fergie: Great, great. Read you most commonly used emoji when you text. 

Dawn Vazquez: Oh my gosh, the Laughing Emoji. I think 

Coach Fergie: Laughing Emoji nicknames growing up. 

Dawn Vazquez: Doodles. 

Coach Fergie: Doodles. Love it. Yes, my Nanny Called Me Doodles.

Any hidden talent or superpower that nobody knows about until now? 

Dawn Vazquez: Oh my gosh. I think the, the biggest one was the, um, the photography. Because I had modeled for so long, people had no idea that I actually could be on the other side of the camera. 

Coach Fergie: Love it. Yeah, love it. Chest checkers a monopoly. [00:24:00] 

Dawn Vazquez: All three really.

Okay. Yes, I can dominate All three. Headline for 

Coach Fergie: Don’s Life. 

Dawn Vazquez: Say again. 

Coach Fergie: Headline for Your Life. 

Dawn Vazquez: Oh my gosh. A headline for my life. Empowering in real time. Love it. That’s it. Love it, 

Coach Fergie: love it. Go Your ice cream flavor. 

Dawn Vazquez: Chocolate chip mint. 

Coach Fergie: Love it. There’s a sandwich called the doodles. Build that sandwich. What are we eating?

Dawn Vazquez: Oh my gosh. Um, well, I don’t do a lot of processed stuff, so if anything it would be sourdough bread, level of avocado, and then I like to do what I call a salad mash. Okay. So I go over to Carmines, I go with the salad bar. Oh yeah. Yeah. And I just, I grab everything in the salad, but then I take it home and I chop it up.

That’s my mash. And I put that over top of the avocado because I believe food is fuel that’s right in the brain. 

Coach Fergie: And movement’s medicine, I love it. Yes, yes. Favorite charity and or organization like to give your time and or money to. 

Dawn Vazquez: All of them. All of them that, that do what they’re doing for the community.

Coach Fergie: Love it. Last question, you can elaborate on this one a little bit. Well, what’s the best decade of music? Sixties, seventies, eighties, or nineties? And you better answer. Certain nineties. What? Are you serious? 

Dawn Vazquez: The [00:25:00] nineties. You like 

Coach Fergie: nineties, over eighties. 

Dawn Vazquez: Well, you got me there. So again, um. I graduated in 89, so that to me went right into the nineties.

So I’m talking about Lisa. Lisa in the Cult Chance that’s eighties Stevie B. ’cause I’m Puerto Rican, so Puerto Rican Irish from my other author that’s listening. Um, yeah, so all of that. 

Coach Fergie: Okay. Yeah, Rick, I, I just love the eighties ’cause the, you know, big hair don’t care. All the invasions from like Met Work YouTube, what 

Dawn Vazquez: you loved Bon Jovi.

Oh my gosh. All that. Yes. Yeah, of course. So back then, for me it was the Cure Les mode. I love Lisa Lee, 

Coach Fergie: the cult Jam. Yeah, I liked that. I had 

Dawn Vazquez: a very eclectic, I mean, flock of 

Coach Fergie: seas. I love, I love Dolly. Oh, 

Dawn Vazquez: flock of seagulls. That’s my jam. 

Coach Fergie: Love it. Yes. So for the next You 

Dawn Vazquez: too. 

Coach Fergie: Next couple minutes. The stage is yours.

How can we find you 

Dawn Vazquez: on all the platforms? Um, the Instagram, the social, uh, Facebook, TikTok, things like that. Mm-hmm. Um. If anything DM me or they can text me. Um, most of the people actually just find me by seeing my videos. Yeah. I got a thousand videos. You daily? 

Coach Fergie: Every single day. Every day, every day.

There’s a ton of videos 

Dawn Vazquez: because again, I do what’s called mobile [00:26:00] mentoring and I created that because I had so many nuggets from all of the sessions privately that I was doing that I had to get it out. And that’s how usually people find me. They’ll be like, I just watched your video and I need some help.

So 

Coach Fergie: I love it. Yeah. So do you feel. Like you missed out on a day if you don’t post 

Dawn Vazquez: a hundred percent. Okay, because here’s the thing, you could have the most amazing product. No one knows you exist. 

Coach Fergie: Right. 

Dawn Vazquez: It’s it. There’s no relevancy. 

Coach Fergie: I love it. 

Dawn Vazquez: So it’s about every day, no matter what, even if I don’t feel good, and here’s the thing.

I work with women that say I’m too shy to do videos. I say, great, then don’t put your face in the video. 

Coach Fergie: There you go. Put 

Dawn Vazquez: a cup of coffee and put a saying on the video. Yeah. Because if anything, right now, your platform, which is only gonna get larger as we grow in business. Mm. It’s no longer the days of Google Pages and Right.

Facebook ads and things like that. It’s about people being able to trust what they see right in front of them. Right In real time. So for me, I always tell the women it’s about putting anything out there that shows people why should they want to be a part of your space. 

Coach Fergie: Love 

Dawn Vazquez: it. You don’t have to be as loud as me.[00:27:00] 

Coach Fergie: Sure. 

Dawn Vazquez: Because there’s a space and a season for everyone in every business. It’s not about the industry is saturated, it’s about how can I stand out within the industry and God gives us all the gift. You just gotta find it. 

Coach Fergie: Dude. I love that you just said, you know, give the, give, use your gifts. That’s 

Dawn Vazquez: it.

Right? That’s it. And 

Coach Fergie: squad, we just had really a free masterclass with my good friend Don here, said, ladies, listen to your body. Yeah. I mean, her Bo, her body of work has been researched and published in the Cleveland Clinic. Yeah. You know, she wants you to take your brain out of the, the state of beta.

Right. Make adjustments, not excuses. Okay? That’s it. Freedom comes from the joy of not needing money. Okay? So get out there. Money gives you decisions, right? We all wanna live a life of options and not obligations. That’s what this show is about. You know, also find your network outside of your just initial sphere of influence, right?

She’s gonna be known as someone that slid across home plate, bumped, bruised, but she still came out serving. She’s planting trees. She’s never gonna sit in the shade of, she’s does things for the intention, not the attention. I’m so blessed that we are connected. Thank [00:28:00] you so much, squad. If you’d like to hear from more from Don, for me to get you in touch, call 5 6 1 4 4 0 3 8 3 0.

Huge shout out to my producer Brian Mudd. Dawn Vazquez: Brian, thank you.