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Speech Transcript (very little editing so not exact)

Time To Shine Today Podcast Varsity Squad it’s Scott Ferguson we’re at episode 292 with a gentleman who I have absolutely respect immensely. Mitch Russo. He’s a another giant that I metaphorically have stood on the shoulders to level my life up on I’m not directly mentored by Mitch are coached by Mitch but I devour everything that Mitch puts out there all his content, his books, and I also utilize his client folio. Record contact record management or CRM for my coaching clients is somebody that again, that I respect immensely. He’s built seven figure businesses. He has partnered with Tony Robbins, Chet Holmes, the who’s who and he’s just somebody that is going to drop some serious, serious knowledge nuggets on you. And so I would really break out your notebooks. Because get ready. Here comes my really good friend, Mitch Russo. Let’s level up. Time to shine today podcast varsity squad. This is Scott Ferguson and I have, I’m just gonna go out and just playing the legend man. And I’ll probably get a smile out of the super, super humble cat. But this gentleman, Mitch Russo, he’s actually kind of a neighbor. He’s about 40 miles south near South Florida, a neighbor of mine and we’re enjoying and soaking up our sunshine and dodging the rain clouds and whatnot. But I’m just so blessed to have you know Mitch Russo on you know, he started a software company in his garage, sold it for eight figures, that’s eight figures, okay, squad, and then went on to build a company to over 25 million with none other than TR himself, Tony Robbins, and also the awesome sauce Chet Holmes, he was nominated twice for Ink Magazine Entrepreneur of the Year, which is book private power of tribes, which will have a giveaway at the end, so make sure you listen. That’s how certification can explode. Your business has helped 1000s create huge new business divisions using high performance certification programs. Chet is a genius at helping you build, scale, and just level up every part of your business. Not only that, he’s an awesome human being okay. And he also has a program called Client folio, which I am an affiliate of. And this for coaches to be able to it’s a contact management system for coaches to really help them level up, keep in touch, and just make sure your clients are really taken care of. But without further ado, I’m gonna bring Mitch, AB Mitch, please introduce yourself the time to sign today podcasts are subscribed. But first, what’s your favorite color? And why?

My favorite color is gold.

Really, you’re the first in over 500 interviews. It’s everything go Why gold, I gotta get an idea. But why gold?

Well, you know, I can’t explain the I’m sure there’s symbolism around it. But I mean, if you look at my screen, I’m sitting behind the beaut gold stripes you Our name is and gold. Gold is probably the oldest form and most trusted currency in the world. And it is power. And I I am comfortable with gold and in gold environments. So gold for me has to be my favorite color.

I love it. I love it. And we’re old enough to know remember the outsiders the book The Outsiders with Ponyboy Curtis member stay gold Ponyboy one of my favorite books growing up and also a fantastic movie with the Brat Pack. So let’s get into maybe the origins a little bit of this garage story in how you really leveled up you spoken in front of 1000s of people your best selling author, like that’s literally your a little bit about that journey, please.

Sure. The only problem is I think you told me I only had 30 minutes, but

you might go long and I’m okay with that. Okay,

well, I’ll do my best to keep it short. But very interesting, I hope here is basically what happened. I was in the semiconductor business as a salesperson, I was killing it. I was making more money than I could dream of making as a salesperson. And then all of this all of a sudden, the industry went into its very famous and traditional cyclic, down, down girls. So what I decided at that point is that I had a little bit of runway left, I was going to figure out a way to start a business. So Scott, what I did is I came up with I wrote down one night I sat down wrote up I had five ideas for businesses. And I said well which 1am I going to choose is it. Screw it. I’m going to start tomorrow. All, it’s sort of like throwing spaghetti at the wall and seeing what sticks. So and I have some very funny stories about some of the people I ended up starting these businesses with. Sure. But the bottom line is that one of the the, I would say the long haul back contenders was this tiny little software company that I had talked about over breakfast with my next door neighbor. And that became a two breakfast conversation, and then a breakfast, lunch and dinner conversation in the same week. And then next thing, you know, we’re meeting every night. And we’re talking about this thing, until finally I said, you want to start a company. And and you know, and I’m old enough, even then I was old enough to know that, look, if you don’t put any money in, you know, if you don’t pay, you don’t pay attention. So let’s put some money in. Let’s get a contract. Let’s define our roles. And let’s do this right. And so Scott, what we did is we opened up a bank at the Beverly net, we opened up a bank account at the Beverly National Bank, where $10,000 $5,000 Each and introduced ourselves to the bank president said we’re going to be your largest depositor in the next few years. And he said, Great, welcome. Come on in. And we started, so we worked on this stealth skunkworks project for six months. And then finally I said to my partner, I said, I think we’re ready. We have the documentation. We’ve tested it. It’s working. It’s good. Let’s go. So we both quit our jobs. Friday, we quit our jobs. Monday morning, he shows up in my little garage and says, Okay, we’re in business. What do we do? That’s it, you know? I don’t know. But I’m going to. I’m not sure. I mean, look, I guess I’ll write some press releases and do so. Anyway, about two hours later, the phone rang. It was my accountant. He said Mitch, I got bad news. What’s the news? He goes? Unfortunately, that product that you’ve been building, has just been made completely worthless by the IRS. They said what he goes, yep. IRS says you no longer need to keep track of time on a computer in order to deduct it from your taxes. So sorry, my friend, but that product has no value anymore. Whoo. Okay. So so here we burned the boats were on the island, and then smoldering out in the sea while we’re standing, mouth opening going What the hell.

And so, at that point, we besides getting pretty upset, throwing some stuff around the apartment, around the room, we brainstormed and we said, Who else needs what we just created? What do we have to do to change this? Maybe 50% or 30% or 80% to get to where we think there might be a better market? And I don’t recommend doing it the way we did because in effect, we got lucky. So we said you know what? lawyers need this. Accountants need this. Anybody who needs to keep track of time. Right? Oh, wow. So we then went three more months back into development, threw away the manual, started overwriting the manual doing the testing all from the beginning. And then finally, we were ready on the day of Comdex, 1985 and Comdex, I flew out to Las Vegas with two suitcases filled with shrink wrap copies of our software, and a little bit of clothing. And I spent 12 days walking the floor of 1 million square feet, looking for people I could potentially put together joint ventures with I handed out 100 copies of software over those 12 days. I had no idea I felt like it came home with no results. But the bottom line is that we had handed a copy without me realizing it to one of the top reviewers at info World Magazine. So InfoWorld called us six months, five months later and says By the way, we’re doing a fact check call, want to make sure your phone numbers write your addresses, right. Namely the software’s right, blah, blah, blah. I said, Why are we being reviewed and InfoWorld? They go? Yep. I said when they can’t tell you? Well, you don’t understand Scott InfoWorld was make or break. Yeah, yeah, people would get good reviews and info world and go out of business. If you didn’t get a great review and info world. Your your life was over. So now we’re terrified. We have no idea what’s going to happen. And then, and then one morning about three weeks later, I’m laying in bed, and I hear our phone ringing downstairs in the garage. Now one, six phones start ringing at the same time. Wow. So I run downstairs, it’s winter. It’s like November and I’m freezing. I don’t care. I’m in the garage and I’m picking up these phones. Hello TimeSlips Corporation Yes, like to place an order, please. And I’m sitting there and I’m writing three Always without stopping until somebody shows up to help me. And I’m still literally in my bathrobe. Wow. Well, geez, we went that day from selling six copies a week to 600 copies a week of TimeSlips.

Wow, what was the name of the product again? TimeSlips time slips. Okay, wow. And

so that’s how we started. And from that point forward, we were doubling the company in size about every 18 months, we we got to the point where we were selling so much software that we couldn’t even support are the customers that we were signing on, which is why I created a way to support customers that were not my employees, those people became my TimeSlips certified consultants that began the process of this book that I wrote about called TimeSlips. Sorry, power tribes. So power tribes is the story of how I created a network of 350 certified consultants became my third largest Salesforce dropped the million in cash and my bottom line in 1989 1987. Rather, I mean, this just was an amazing thing that I stumbled upon and perfected. And I’ve since done that over and over again, for clients all over the world.

So it’s what world gave you a great review that,

yes, it gave us massive review.

That’s huge. I mean, I will I was a little young at that time, but I knew of InfoWorld just because I had like an entrepreneur mind. Gosh, you know, 13 years old. But it’s still that’s fantastic. And I did hear rumors about that. Did InfoWorld actually get scooped up or put in?

I don’t, I don’t know where they are anymore? No. Okay,

because I haven’t heard that word in a long time.

With the internet and everything. But back then it was the most powerful magazine in the entire industry.

Wow. Wow. And that in within the book power of tribes is kind of like almost a diary, in a sense of what

what powered tribes is a blueprint. It’s not a diary. It’s a blueprint. So people who buy the book will be able to start at the beginning, they’ll be able to understand that the most important elements of creating a power tribe is culture. And so I teach people about culture in the book, when I work with clients, one on one and directly. I literally work with them to build their culture directly before we bring people into the environment. And that’s been very, very powerful as well.

Wow. That’s fantastic. So was there. So you gave us kind of a fork in the road moment with when they the IRS kind of said no, it’s never going to work. But what flipped the switch, though, for you to I understand you looked at other companies were not there was a need? Yeah. What were you haven’t maybe he asked us like a backup plan. Just dinner, you just don’t

know. No. Here’s what happened. Scott, when when you get thrown off of a cliff, you don’t have a backup plan. You only have one plan? Yes, sir. That plan is to figure out how to get down safely. Whether it’s building a parachute or whether it’s, it’s throwing up a sheet and holding on to do like whatever you got to do. And that’s how we felt. Yeah, I felt like we had one shot. Let’s take it let’s run hard as we can. No options. Make it work.

Love it. It just sounds like that old Cortez story about burning those ships. You’re just like, here we go. Love it. Are you in your this? You sold the business eventually then?

Yes, I go to business. It took nine years we grew the business to 250,000 customers about 100 employees. And sage PLC sage in the UK came along and bought it. Now they had a US division in Dallas, Texas. And so what they did is they moved me and my family and my management team to Dallas. Okay. And that’s where we were able to rebuild the business from Dallas. And then later after my earnout was over, I ended up running sage as the chief operating officer for two years beyond that.

Oh, fantastic. And then let’s kind of move in like I know my squad. They’re they’re big TR fans, Chet Holmes and stuff like that. So what did you work out with when you move forward into that venture?

Well, what happened was that when I was building TimeSlips, there was this very, very bothersome sales guy who constantly pestered me, and absolutely would not leave me alone. His name was Chet Holmes. He was trying to sell me advertising space and legal publications. And I kept saying no, and he kept coming back. And I kept saying no, and this went on for 18 months. To finally I said, Look, if you want to sell me advertising, it has to be this at this price. And he called me back and said, You got to do let’s do it. Oh, yeah. And I ended up buying a double page spread in the center of the publication for the cost of a single black and white ad. And that one ad catapulted the company, another 30% in revenue, just having that one ad for three issues in California Lawyer magazine. Well, now of course, I’m paying attention. Now, Chet and I are getting to be really good friends. And that the that was the beginning of our friendship. It was like a 1989, when that happened. So later, after I sold the company, after I moved into the VC world, helping VC companies scale some of their companies after I did all these other things, I get a call from chat. And by way Chennai had stayed friends, we talked every week, but then I get a call from Chad, he goes, I’m really struggling, I need some help. Can you help me? I said, of course. And that was the beginning of me helping chat. And then within six months, Chad had asked me to run his company as president for him. And then within two months after that, he put a deal together to to not put a deal together, he arranged a phone call with Tony Robbins, and myself and him. And what we did at that point is we came up with our Thursday night calls Tony, Mitch and chat on the phone, and we would talk about how to build the business together. And that became business breakthroughs International. Now, Ted was doing pretty well, I’m gonna guess he was making maybe two and a half, 3 million a year, which for coach and consultant, Capo guy is pretty good. Yeah, but we knew where that could go. Well, once we got Tony involved, once we did our live event, once we brought all those people to Las Vegas recorded 55 hours of content, with these two amazing superstars and more, we then were able to scale that company to nearly 30 million before Chet died. And at that point, I was running the company. But as you know, Chet developed a stage for leukemia, and had to go into the hospital. Very, very stressful times for everybody in the company’s particularly his family. And, and when he passed, I said to myself, I need a break, I’m done here. I don’t want to work for the family or work with the family. Because I originally wanted to work with Chet, that was my goal. So I decided, and I told Tony, I need to exit. And that’s exactly what I did. So I exited, I exited the company. And that’s when I started writing. I called my old friend, Jay Abraham and said, Jay, what do I do? I don’t have a job anymore. He said, Mitch, whatever you do, you cannot let what you know, go to the grave with you, you must find a way to teach others what you know. And I said, Well, how do I do that? Jay, and he goes, I don’t know. But you got to do it. So I started writing stuff down. And ultimately, that became my first book, The Invisible organization. And that book came out in 2015. And it was basically another blueprint type of book on how to build, run and manage a virtual organization, which is exactly what I was doing for Chad and Tony.

Right? And makes you were you were ahead of that curve for and how virtual everything’s going now. You know, that’s fantastic. Awesome. offense. That’s, that’s an incredible story. They how you guys just kind of came together. And whether you believe in God, or the universe kind of puts you guys within the same tribe. That’s fantastic. So with your family, being an entrepreneur, how were they kind of supportive, or, you know, when you left that job? That was kind of scary. I know that you went through the downturn and whatnot, but it was kind of secure for a while, but when you left to start off your own kind of Mitch Russo, Inc, if you will, lack of a better term, like Were they supportive?

Well, I mean, I wasn’t married at the time. So I was just a single guy. And knowing I Mike fate was to have my own company, I had gotten my expenses really, really, really low. So I only had other than, you know, Water and Electric I only had one house payment, and I had and I owned my car. So I really didn’t have you know, other than food. I didn’t really have any other expenses. Sure. So I realized that I could probably go for several years without a salary based on my savings based on my spin rate. And to me, I you know, look I I think if you don’t have an enthusiasm or you’re not determined or you’re not entrepreneurial, then you’re going to quit when you start failing for people who are driven like you and I, we know that we push through all of the problems, because we ultimately know that it’s going to work,

right? And do you enjoy the journey while you’re going through it, even the tough times?

I loved it. And I guess there were some very tough times, there were times when we were paying, we’re trying to take care of payroll on credit cards. And my CFO is telling me, You’re out of your mind, you’re gonna go bankrupt if you do this. So I don’t care. It’s not a problem. I know. I know what we’re doing. I know it’s coming. You don’t? That’s fine. But we’re going to do this. And yeah, it was stressful. But so what we may payroll, and then we really start upgrading. We had millions flooding in the door within six weeks. I love it. And

overall, Mitch, what do you what do you think your strengths are men? And how much do you appreciate them?

Well, the second question is a really good question. The first question is what I have discovered my strengths to be, is having a very creative mind having a a systemized way of seeing how things work. And my why is to find the better way. So whenever I work with a client, I’m there to find a better way, using my creativity, and my systems thinking to get me there. So it’s, this is driven all of the decisions and all the actions in my life, being a person who has to find a better way, and having the creativity that I have been given to by God. Now that creativity comes out everywhere. I mean, I I’ve written books, I’m a award winning international landscape photographer, I have I’ve done you know, all these other things, I’ve helped many people see solutions to problems that never would have occurred to them, because I can just see this stuff. I don’t know how or why. But it shows up for me, and I’m happy to share it because that’s what I do

about weaknesses.

Weaknesses is I’m sorry, I could have a little bit of attention deficit disorder. I am a shiny objects kind of guy. And I have to guard against that. Okay, so particularly when it comes to marketing, so at least

you’re transparent and saying that man, that’s fantastic. So I am the same way. I’ll see man, that would be great. And then I have a really discipline myself, and I have fantastic advisors that I’ll go to them before I’ll make any purchase on a shiny object. Now before I just be like that, let’s do it. So I feel I’ve had but lately as I get a little bit older, my intuitions are writer. Right. And we’re right. You know, so that’s excellent. So Mitch, have you seen the movie Back to the Future?

Worse? Yeah.

Okay, let’s get that DeLorean with Marty McFly. Let’s go back to the double deuce, the 22 year old. Mitch, what kind of knowledge nuggets. That’s what we call him your time to shine today. What kind of knowledge nuggets from up dropping on the 22 year old niche, maybe helped them level up last through and shorten the learning curve. That’s what’s changed anything but maybe shorten the learning curve just a little bit?

Well, you see, Scott, I was very lucky. At 17. And I became 16 years old, I became addicted to heroin. I was mainlining heroin in high school. And I was able to find my way out by going into rehab. And I spent 18 months in rehab. And when I came out of rehab, I was clean, clear, focused, centered and determined. That is how I left rehab at the age of 18. And I knew exactly what I had to do. I knew exactly where to start. I didn’t know what was going to happen. Right? Well, all I knew that I was no longer encumbered by by emotional problems or by drugs, and I set on my path to create my life. So if I were to go back,

that is amazing. You’re so transparent with it. Yeah, please, please go on. I’m sorry. I interrupted. Oh, no, not

at all. I mean, look, if I go back to talking to that 22 year old, what I would say is keep going just go deeper. Keep going a little slower, go a little deeper. Just keep going. Because there were many times where I didn’t know where I was doing, didn’t know where I was going. Or I felt like I needed to give up and then there was a lot of luck. I’m not going to tell you different it was through self doubt. Sure. There are times when you know, I felt like an imposter. Look, I had started a company and grew it to over $10 million. I’d never done that before. While I’m standing in front of a room of 300 400 people, and I’ve never done that before either. I had to appears if I had.

Yeah. You go through that time of almost an imposter syndrome, but you just keep pushing through with all the adversity you face. Just in your life in the past that actually helped Ignite. That’s fantastic. Thank you for again for being transparent. And Mitch, how do you want your dash? Remember that little line in between your incarnation date? Your expiration date? No, your life date and death date? How do you want that dash? Remember,

I want that dash to be the number of people who I have helped or influenced in, in the time I was on this planet.

Wow. I’m sorry. I’m taking notes. Yeah. Excellent. Wow. So what do you think people misunderstand the

most damage? misunderstand about what about Mitch? Oh, look, I’m uh, I’m kind of a quiet guy. I don’t I’m not a I don’t promote myself a lot. I don’t really I’m not loud. And I’m not boisterous. So I think most people think, as I like them to I like to sort of stay a little bit on the invisible side, you know, I don’t want to stand out I don’t want to appear to be telling people what I own or have or I am or do I, you know, don’t paste those things on my, on my Facebook page. And none of that happens,

right? Love it. I must have the cues from you. Because I don’t want either unless it’s fine. This was my lady. Nothing goes down there. No, minions No, nothin. I love it. I love you couldn’t

tell if I’m a Democrat or Republican, either. Or you look at any of my social media, because I don’t comment. I don’t involve myself. I don’t participate. Because frankly, I don’t care.

Right? Yeah, it’s funny you say that because I make two new year’s resolutions a year since 2009. With my story of losing everything and being homeless, blah, blah. But it’s one I make someone smile every day. Yeah, to unless I’ve hurt you or disrespected you. I give zero apps what you think about me at all? You know, I just don’t but I’d also don’t give you a reason to with opinions, especially being a high level coach, or even dealing with real estate brokers that are, you know, in high level deals, I don’t want people to know my opinions, and there’s no reason for them to know. And I love that you said that. So cool, then Mitch, yeah. What is your definition of a life well lived.

a life well lived is one based on staying focused on being happy. If I could stay focused on being happy, then that is a life well, if I have a daughter, I taught her from since the day I could fit her most important, the most important thing she could do with her life is to find a way to be happy. Everything else is optional. Yes. As long as you’re not hurting others, as long as you’re not breaking the law, as long as you’re not putting yourself in danger. Just be happy. So what does this kid do? She goes to one of the most expensive schools in the country to get a degree in creative writing. Now think about this dad just paid for this huge college education, wanting this child to go out and get a job and what is she educated on? Creative Writing. So you know, my my thinking is look, a holder to follow her dreams. And she did what’s wrong with that? She’ll figure it out.

She will. She did their passion, breathes persistence, you got in gets rid of procrastination, and you just do it, especially when you burn those boats. And she’s knows her dad’s story of doing that. So I love it. Hey, time to shine today podcast varsity squad. We are back with my good friend Mitch Russo. And we’re going to take them through our leveling up lightning round and Mitch, you and I can easily talk 30 minutes to an hour and I hope to do that one day with you. But you got five seconds for each one of these questions with zero explanations. You’re ready to level up? Let’s do a baby. Let’s do it. All right, Mitch, what’s the best leveling up advice you’ve ever received?

Never quit. Just pivot.

Love it. Share one of your personal habits that contributes to your success.

Meditation every single day. In the morning was soon as I wake up, meditate.

Love it. Love it. Other if you were to see me walking down the street not feeling it? You’re like Fergie, man. He looks like he’s in his doldrums. What book might you hand me? The Alchemist? Yes, go healer. I love it. Love it. What’s your most commonly used emoji if anyone you tax? Smile? Love it. You could say one age physically mentioned Don’t lie to me. Please, physically, one age for the rest of your life. Keep the knowledge you’ve garnered and keep gaining wisdom. What age physically would you stay?

I would say 44 years old,

beautiful. Nicknames growing up. Just just Mitch. Love it. Chess checkers or monopoly.

Oh, definitely monopoly.

Love it. Ice cream flavor. What’s your go to ice cream flavor? Chocolate. Beautiful. There’s a sandwich named the rooster Oh, what’s on the sandwich?

Ah, it’s very lean sliced pastrami. Corned beef, melted Swiss cheese and coleslaw.

Beautiful Time Machine, you’d have access to a time machine for one day. Would you go 20 years in the future? 20 years in the past?

Oh, absolutely in the future. Love it.

favorite charity and organization like to give your time or money to?

You know, I I’ve been donating for years to the Boston. It’s basically a Boston Foodbank.

eautiful. Got it. Put that in the show notes done. Thank you. Bus. You can elaborate on this one a little bit. But best decade of music 60s 70s 80s or 90s?

Ah, yeah, it would it would have to be mean the years Well, I’m

sorry, decade.

The 1960s 70s 80s 90s. Me? Yes. Okay. Oh, it would have to be, it would have to be the 80s.

Really, I love it. You’re making moves in the 80s too. But like you were literally making moves in the 80s and a decade of indulgence and decadence, and everything else I grew up in the 80s. So like I graduated 1990. Right. So I love that you say that the 80s because there’s so much that happened and you building and blowing up a business was in the 80s. That’s fantastic. Love it. Love it. That is that’s just awesome. So So tell me, Mitch, how can we find you my friend?

Very easy. Just go to Mitch Russo. 360 dot com. Mitch Russo, three sixty.com.

I absolutely love that website too, because it’s like, you open it up and you have a plethora of other resources and sites to go through. And for my fellow coaches out there. He has a he has a product called Client folio, which I absolutely love. And I’ll be putting together a product demonstration to go out very soon to all my coaches within my network. And Mitch, can you tell us a little bit about your reasoning for putting that together? And how it can help fellow coaches?

Sure. Well, you know, the bottom line is that I really just needed coaching software, and I was a busy coach, I am a busy coach. And problem was is that when I started doing research and looking at different products, I discovered that no coaching software does what I wanted, there’s some that do a little of it, some that do a little of that. And anything that even resembled what I needed was hundreds and hundreds of dollars a month, and hours and hours of learning curve to go through of which I have no patience for. So I decided to do what I think every good entrepreneur should do when you find a problem that has not been solved. I solved it. And I hired a team. I designed the product. I wrote the spec, and I financed it being built. And it is unbelievable. It is incredible. Awesome. And it’s only 2997 a month, it’s very inexpensive. And it runs your whole company unlimited clients. It does basically everything that coach needs with without the stuff that I don’t need to build, like I don’t need to build a credit card system and you already have that. I don’t need to build an LMS you already have that too. Right? Well, I focus on the most highest value, which is dealing with and tracking your clients, accountability questions, your goals and setting sending homework, following up keeping people accountable and making sure that you as the coach are spending the least amount of time possible on admin. I

love it. I love it. And it does, it’s such a time saver because I can send the notes from the coaching session over to the client. Everything is secure. And that’s fantastic. So thank you from a fellow coach and other coaches out there for putting together such a great product and squat. We went through a little bit earlier about the power of tribes and anybody that puts in any of our social links LinkedIn Pinterest, Instagram, Facebook, whatnot. Culture Club is all about building that culture and with a little since he said the 80s will say culture club if you put a culture club and in any comment, then I will purchase the book and Mitch has been gracious enough to sign it for us and get it out to you so thank you so much for doing that Mitch and if you don’t mind please leave us with one last Knowledge Nugget you we can take with us internalize and take action

Well, I mean there’s so many things but the most important thing is look up no don’t look look up and look forward don’t look back and look down. And so what I mean by that is simply stay focused on your future your bright future and don’t let anything derail you if it does simply pivot out of the way and keep going.

I love it. I love it. Love it. Love it and squad we literally had a free masterclass with somebody that has built million dollar businesses. He I’m gonna read it Little bit of some of the stuff that I wrote down because I have pages and pages of notes. I can’t go through all of them but he did say that if you don’t pay you don’t pay attention. And that makes so much sense. If you got skin in the game, you seem to work a little bit differently. You know, he comes from a place of a creative mind, you know, systemized and see how things work find a better way and that’s exactly what he does with anything he touches his favorite color is gold and I’m gonna nickname on King Midas man, Mitch King Midas Russo because, you know, everything he touches turns to gold, this is fantastic. You know, he’s going to remind you to keep going, go deeper. And if you don’t know get you’re asking your, okay, ask people that have been there and they help you get there. You know, he’s gonna be remembered as somebody that helped the max number of people. And he wants to remind you that the life well lived is stay focused on being happy because really nothing else matters, man. Okay, he’s a teacher, and also kind of a mentor in a way and like we say, the more you mentor them are immortal, you become and that’s the way Mitch has set himself up, become immortal, to be remembered. Again, he laid out that blueprint in power of tribes, the book, and you’re not you to look up and look forward and not back in doubt. Okay, because so many people have a foot in the past a foot in the future and they piss all over the president. You want you to stay focused, but keep your head up. And moving forward in minutes. I’m so blessed that you came out thank you so much. You level up your health you level up your wealth, you earned your varsity squad letter here at time to shine today. I can’t wait to collaborate with you the future. I’m so so blessed man. I love your guts, brother.

Thank you, Scott.

We’ll talk soon.

You got it. Hey, thanks

so much for listening to this episode of time to shine today podcast. proudly brought to you by Southern Nugent real estate real estate excellence, who can be reached at 561-249-7266 and online at www dot Sutter in nugent.com. If you’re a business owner or professional who would like to be interviewed on time to shine today, please visit time to shine today.com Flash guest. If you liked this episode, please subscribe on Apple podcasts, Google podcasts, Stitcher, Spotify, I Heart Radio or wherever you get your podcasts. There’s a link in the show notes to our website. Also there you will see a recommended resources. We hope that you will support our show by supporting them. If you like what you’ve been listening to, it’d be great if you could just give us a five star rating and tell your friends to subscribe while you’re at it. I’m your host Scott Ferguson. And until next time, let’s level up it’s our time to shine.

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